In the ceramic tile industry, Bode is a relatively young brand, created less than 20 years, but has been invited to participate in the world's top exhibition Bologna exhibition for 5 consecutive years, becoming one of the few national brand representatives, won the "influence of China's building sanitary ceramics 30 years 30 brand", "China's industrial industry vanguard enterprise" and other honors.
 
In fact, the strength of Bode is very strong, the speed of development is amazing, by 2018, its brand value has soared to 20.8 billion yuan, an increase of more than 800% in a few years, ranking among the top five ceramic tile brands, known as the "Bode counterattack phenomenon" by the industry.
 
Bode has a rich product system, especially microcrystalline stone tiles (Seiko jade series), the first glass-ceramic ceramic composite plate production technology, filling the gap in the ceramic industry, the newly launched crystal corundum plate in 2019 has 5 national invention patents and 27 exclusive technologies, and has been recognized as a major innovative product by the China Building Materials and Sanitary Ceramics Standardization Committee. In terms of industry status, Bode can be regarded as the founder and leader of microcrystalline stone tiles, occupying half of the microcrystalline stone market, and has maintained the ability to launch a new product for half a year and upgrade Seiko jade (microcrystalline stone) every year, and enjoys a high reputation in the field of high-end ceramics.
 
In the antique brick category, Bode actually does a good job, from the brand itself, Bode and Jin Yitao are more similar, the main personalization, the product is rich in design, its antique bricks belong to the "Seiko tile series", which is subdivided into Luxe modern antique series, Noble porcelain series, Seiko famous stone series, original stone series and other small series, take the modern and simple route.
 
In addition to the brand of Bode Seiko, Bode also has a special antique brick brand "15th Century .com", which also focuses on high-end positioning, production equipment and glaze technology are imported from Italy, facing the global high-end engineering and household use, the price is more than 300 yuan / square meter, with the core proposition of "linking China and the West, new luxury", emphasizing the compatibility with European and Chinese design.
 
In the 15th century.com the design and application of antique bricks took "new European luxury, modern European luxury, and new Chinese luxury" as the core route, intending to integrate multiple design styles such as new Chinese luxury, European neo-classical, and modern simplicity. It should be said that in the current industry environment of antique brick Yishui European style, this concept has indeed found a new direction of market segmentation positioning, but whether consumers themselves accept the multi-orientation of antique bricks still needs to be observed. However, in terms of performance, the antique bricks .com the 15th century are also excellent: the fracture modulus is 35Mpa, which is much greater than the European standard and the national standard, the water absorption rate is less than 0.1%, the texture is dense, and it is unlikely to change color, the Mohs hardness reaches 7.5 grade, and the wear resistance is 130m㎡, which is comparable to porcelain polished tiles.