Douglas is also one of the most well-known enterprises in the ceramic tile industry, one of the top 500 Asian brands, with commendable comprehensive strength and product quality, and has won many honors such as "Top Ten Ceramic Brands", "Dayan Award" and "The Most Fashionable Design".
 
Douglas has a very deep foreign trade background, is one of the more successful enterprises from the transformation of foreign trade enterprises, focusing on the high-end ceramic tile export market, in more than 60 countries and regions have marketing and service agencies, as a long-term and high-end overseas market customers to deal with the enterprise, quality control and process standards will not be bad, all 24 wall and floor tile production lines in Heyuan factory are imported from Italy, and designed and built according to Italian standards.
 
However, the domestic sales channels are inferior to Marco Polo, Dongpeng and other domestic first-line ceramic tile enterprises, according to official data, Douglas only has nearly 200 dealers and more than 300 stores in China, for the building pottery home decoration such a heavy dependence on offline stores of the category, offline channels are few, in other words, in some small cities may not be easy to buy.
 
From the geographical point of view, Douglas is a typical Guangdong brand, but in terms of design style and color glaze application technology, Douglas is more like an enterprise in East China, more inclined to the design aesthetics of Italy and Spain in Europe, and the product is known as "all the designs come from Italy, controlled according to international quality standards". The products are mainly matte tiles, and in the past two years, they have also begun to make some marble tiles with full glaze, and they also have some imported bricks, which are sold together with self-produced tiles, usually at a high price.
 
Douglas's stone pattern is more, MARBLE, STONE, E series are stone grain, in addition to the wood grain WOOD series and cement brick CONTEMPORARY series, these series are Italian design schemes, in addition to the e-commerce channel also has some products, the average price is at least 300-500 yuan / square meter, which is an absolute high-end product.
 
The overall style of ceramic tiles is concise, there is no too complex pattern in the application of space, more through the use of large areas of ordinary paving, simple geometric processing or color blocks to create the texture of the space, this style is actually more suitable for the current home space, and the traditional Guangdong manufacturers are more inclined to shape the overall style through complex processing, parquet, cutting modeling.
 
However, it should be noted that there is also a brand called "Douglas Mansion" in the market, which should have nothing to do with Douglas from the perspective of the company. Douglas Mansion belongs to Guangdong Foshan Dao Ceramics Co., Ltd., not Zhongshan Douglas Ceramics Co., Ltd., which belongs to Douglas.