Shanxi Xinghuacun Fenjiu Group Co., Ltd., a typical representative of China's fragrant liquor, the founder of China's liquor industry, Fenjiu brewing technology is well-known in the industry, and a large-scale enterprise with Fenjiu and Zhuye Qingjiu as its main business
Fenjiu Group is a national large-scale first-class enterprise focusing on the production and sales of liquor, integrating trade, tourism and catering, with 5 wholly-owned subsidiaries, 11 holding subsidiaries, 2 branches and 1 subordinate unit. The group has nearly 10,000 employees. Among them, Shanxi Xinghuacun Fenjiu Distillery Co., Ltd. is a core subsidiary of Fenjiu Group, which was listed on the Shanghai Stock Exchange in 1993 and is the first liquor stock in China and the first stock in Shanxi.
Fenjiu Group is located in Xinghua Village, the capital of liquor, covering an area of 3.13 million square meters, with a construction area of 760,000 square meters, with the production and operation of China's famous liquor - Fenjiu and Zhuye Qingjiu as its main business, with an annual production and sales of more than 75,000 kiloliters of liquor. The site of Xinghua Village Fenjiu Brewing Workshop is a national key cultural relics protection unit and has been selected into the preliminary list of world heritage, and the Fenjiu brewing technology is the first batch of national intangible cultural heritage, and has entered the preliminary list of world cultural heritage.
Fenjiu is the originator of China's fragrant liquor, and is a model for the formulation of national standards for fragrant liquor, with pure quality, fragrance and purity, the cleanest and most hygienic. Fenjiu has a long history and a long history of culture, and has the same roots and origins as the Chinese civilization, the Yellow River civilization and the Jin Shang culture. Fenjiu has a profound historical and cultural heritage, is unique in the liquor industry, and is recognized by the industry, which is one of the core competitive advantages of Fenjiu.
As a wholly state-owned company in Shanxi Province, Fenjiu Group is a model of the light industry in Shanxi Province and a leader in the revitalization of the food industry. After thousands of years of accumulation, the Fenjiu brand is a beautiful business card of Shanxi, carrying the deep feelings and ardent expectations of the provincial party committee, the provincial government and the people of the province. For a long time, especially in the past three years, under the correct leadership of the provincial party committee and the provincial government, the new team has closely followed the theme of scientific development, with the goal of transformation and leapfrogging, established and unswervingly practiced the new thinking of Fenjiu strategy, implemented the reform and innovation of ideology, system and mechanism, cultural marketing, market development, human resources, scientific and technological quality, and basic management, and strived to promote the enterprise to enter the fast lane of leapfrog development and accelerated development, and recreated two "new Fenjiu" in three years, and achieved the "Twelfth Five-Year Plan" three years ahead of schedule The planned sales target of 10 billion yuan has created a gratifying situation with the largest development scale, the fastest development speed, the best development quality, the best economic benefits and the highest employee income.
