Huafeng

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80
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19734

Huafeng brand introduction

Huafeng logo

Sinar Mas Enterprise Management (Shanghai) Co., Ltd., Huafeng, one of the top ten brands of instant noodles, began in 1986, and is one of the earliest instant noodle manufacturers in China

In 1986, the first package of Huafeng Sanxian noodles was born in Zhuhai. The unique flavor and excellent quality make Huafeng Sanxian Yi Noodles quickly popular all over the country, and even exported to Hong Kong and Southeast Asia, and has won many awards in many domestic competitions. In the past 30 years, we have continued to improve the quality and craftsmanship, and finally formed today's Huafeng Sanxian Yi noodles with smooth somersaults and delicious soup.

Sinar Mas Group (China Foods) is a subsidiary of Sinar Mas, a Singapore-listed company (SGX: E5H), formerly known as Zhuhai Huafeng Food Industry (Group) Co., Ltd., which was established in 1984 and was one of the earliest and largest instant noodle manufacturers in China. In 1994, Sinar Mas acquired Huafeng and began to expand Sinar Mas Foods' consumer products business in China. At present, Sinar Mas China Food's main business is the production and sales of high-end health and nutritional foods, convenience foods, and leisure snacks, with 6 major marketing centers and supporting production bases across the country, with an annual sales volume of more than 3 billion copies of all products.

Sinar Mas China Food elegantly launched its super brand - "Ellevita Yuanben" health and nutritional food, among which, the double fiber oat milk drink specially invited the goddess Gao Yuanyuan with a fresh image as a health spokesperson, her elegant intellect is like the brand proposition of "Ellevita Yuanben" - "Yuanben, the energy from nature", I believe it will have more resonance with the majority of female consumers......

Ellevita Double Fiber Oat Milk Drink: Carefully selected milk sources imported from New Zealand and selected sunshine oats, rich in water-soluble dietary fiber and oat crude fiber, which can help intestinal health and nutrition. Breakfast, afternoon tea, overtime ...... Your Twin Fiber Nutrition Match!

Ellevita Cereal Bar: Rich in high-quality protein and dietary fiber, preferably sunshine oats, cranberries imported from the United States, almonds imported from the United States, and dark chocolate imported from Belgium. Leisure, sports, overtime...... Flash hunger, quick energy, is your first choice of natural and healthy snacks to relieve hunger!

In order to meet the needs of consumers, the company has innovatively launched the fashionable and delicious "Gastronome Gourmand Southeast Asia Series High-end Boiled Noodles" with a unique Nanyang style, which has not only become a popular item in modern channels and e-commerce platforms, but also has been praised by users with a flood of good reviews! In addition, in the field of instant noodles, there are also instant noodle products such as "Huafeng Sanxian Yi Noodles", which have been best-selling in China for nearly 30 years, and "Spicy Sour Soup Noodles with Oil, Po Spicy Seeds", which are authentic and authentic in the Northwest.

Magician Crisp Noodles, is a household name deep in the campus, for more than 10 years has been China's first brand, its first spraying process and granulation technology to make the taste and flavor are good, by the student-based young consumers love, since 2004 listed has maintained the leading position in the market share of the first place.

In 2015, Sinar Mas China Group's Global Agricultural Resources China Headquarters was established in Shanghai, and at the same time created a new business of Sinar Mas China's health and nutritional food, the company cooperated with DuPont Nutrition & Wellness, a global leader in high-end food ingredients and food safety solutions, to develop a new generation of innovative products, relying on "technology on the tip of the tongue" to ensure that Sinar Mas China Food has become a leading enterprise in "health and nutritional food" as its strategic development vision.

In the future, in order to meet the more diverse needs of more consumers, we will continue to innovate and develop relying on high-end technology, carefully select high-quality high-end ingredients, create subversive health choices, meet the general trend of health, and create more safe, convenient, high-end, nutritious and healthy pleasure for Chinese consumers!



This brand introduction page is provided with graphic information PP1008550 Collation compilation uploaded, last updated: 2025-05-05  Information error correction  disclaimer