Zhu Lao Liu

Overall scoring
80
Popularity index
14340

Zhu Lao Liu brand introduction

Zhu Lao Liu logo

The well-known bean curd brand, which began in 1991, is a famous trademark in Jilin Province, and is a professional manufacturer dedicated to the production and research and development of bean curd

Changchun Zhulaoliu Food Co., Ltd. was founded in 2002 and is located in Jiutai Economic Development Zone. Now the company covers an area of 130,000 square meters, with a construction area of 37,000 square meters, a registered capital of 50 million yuan, and a fixed asset investment of 110 million yuan. The company has more than 500 employees, including 25 middle and senior managers and professional and technical personnel.

The company and the "Zhu Laoliu" brand have successively won the titles of Jilin Famous Brand, Jilin Famous Trademark, Jilin Provincial Key Leading Enterprise of Agricultural Industrialization, Changchun Famous and Special Agricultural Products, Assured Condiment Production Enterprise, and Top 100 Enterprises in Jilin Agricultural Products Processing Industry.

The company has 8 functional departments and 7 production workshops, after more than ten years of operation, the company has formed its own unique corporate culture and management system. At the same time of establishing the quality management system, we have further improved the company's various management processes and management systems, starting from the fundamental needs of enterprise management and development, with the principle of trusting employees and respecting employees, formulating some relevant work processes and management systems in the management process, establishing a human resource management mechanism, improving the company's financial management, and making the management process of various departments more standardized, institutionalized and scientific.

Since the company was officially put into production in 2005, the products have been in short supply, and in early 2011, it invested in the construction of a soybean granary with a storage capacity of 2,500 tons; In 2011, the company invested more than 20 million yuan to build a new production workshop of more than 16,000 square meters, and invested more than 10 million yuan to update the production equipment, so that the annual production capacity can reach 50,000 tons.

The company has six production lines, the main equipment is bean pool, refiner, centrifuge, press, soup filling machine, capping machine, sleeve labeling machine, flip bottle rinser, liquid filling machine, reverse labeling machine and 15 tons steam boiler. Tofu production, bean curd filling and packaging equipment and other production processes are used in the domestic first-class automatic stainless steel production equipment, which fully meets the hygiene requirements of the food industry and provides a guarantee for the production and quality of products.

The company has been committed to the production and research and development of fermented bean curd for more than ten years from its inception, the technology mainly comes from the domestic first-class fermented bean curd production technology, combined with modern production technology, to explore a set of unique formula and advanced production technology, the production of fermented bean curd is suitable for the taste of the public, in China's fermented bean curd industry is its own, enjoys a high reputation.

Since 2013, the company has carried out research and development tests of sauerkraut products in combination with independent research and development technology, and the raw materials are selected from Northeast autumn Chinese cabbage, which is fermented at a low temperature of 12 degrees, and the products are hygienic and safe, and the flavor is pure. With a total investment of 500 million yuan, the project plans to build a production base with an annual output of 100,000 tons of sauerkraut in Northeast China, and the first phase of the project has been completed, with an annual output of 20,000 tons of sauerkraut.

The company strictly controls food safety, has perfect testing methods, is equipped with a skilled quality inspection team, pays close attention to product quality, and vigorously carries out technological innovation and management innovation.

After more than ten years of hard work and development, Changchun Zhu Laoliu Food Co., Ltd. has formed its own unique competitive advantage in procurement, production and sales.

The products are mainly sold to the three northeastern provinces, Shandong Province, Shanxi Province, Henan Province, Hebei Province, Tianjin Municipality and Inner Mongolia Autonomous Region, the market share of the three northeastern provinces can reach more than 60%, and the production and sales volume has now ranked among the top three in China's fermented bean curd industry.

The company attaches great importance to market development and channel construction, the product is very well-known in the northern market, production and sales are booming, after more than ten years of market operation, in the three northeastern provinces have established their own sales network and channels, including in Jilin Province in various counties and cities have dealers; Liaoning Province, Heilongjiang Province, Inner Mongolia Autonomous Region, Shandong Province, Shanxi Province, Henan Province, Hebei Province and Tianjin City have distributors, with broad market prospects and a solid foundation for the future to the national market.

The company adheres to the business philosophy of "products come from character, integrity achieves the future", in line with the tenet of "taking integrity as the foundation, survival by quality, and development by technology", and will further learn from advanced management experience at home and abroad, forge ahead, accelerate development, provide consumers with more safe, healthy and nutritious condiments, and contribute to the revitalization of the national food industry.


This brand introduction page is provided with graphic information PP1008227 Collation compilation uploaded, last updated: 2025-05-05  Information error correction  disclaimer