Givenchy Givenchy

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Introducing the Givenchy brand

Givenchy Givenchylogo

Founded in 1952, LVMH is a classic fashion brand, focusing on gentlemen's clothing and mature and elegant women's clothing boutique design, and is a luxury clothing brand known for its elegant style

Founded in France in 1952 by Hubert de Givenchy, the Givenchy brand is renowned worldwide for its haute couture, women's ready-to-wear and accessories, and men's ready-to-wear and accessories.

The 4G logo of GIVENCHY stands for Genteel, Grace, Gaiety and GIVENCHY, which is the spirit of the brand when the French designer Hubert de GIVENCHY founded GIVENCHY. Today, despite the evolution of different designers, the 4G ethos of GIVENCHY has not changed.

Givenchy and Audrey Hepburn

Some say it's important to look at GIVENCHY's designs, which can be reflected in the classic beauty Audrey Her herself. Givenchy and Audrey Hepburn met in 1953, and what started as a simple patron relationship turned into good friends because of mutual appreciation for each other's talents. Over the next 40 years, GIVENCHY not only designed Audrey Hepburn's everyday clothes, but also dressed Audrey Hepburn's films, including "Roman Holiday", "Jewels", "Sweet Sister" and "Stealing the Dragon". L'lnterdit, launched in 1957, was designed especially for Hepburn.

The elegance of GIVENCHY's style is more or less a reflection of its personality. Cheerfulness and modesty, combined with the romantic affection of the French, have earned Givenchy a reputation as a gentleman in the world of clothing. He once said, "True beauty comes from respect for tradition and admiration for classicism", which also accurately portrays him as a perfectionist and becomes the essence of his design.


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