Founded in 1993, a well-known brand of mid-range business hotel chains in China, it has reached a strategic cooperation with Jin Jiang International Group, and its music and art theme hotel chain enjoys a good reputation in the industry
Founded in 1993, Vienna Hotels Group, as a well-known brand of China's mid-range business hotel chain, adheres to the core value of "deep sleep, great health", and is committed to providing customers with healthy, comfortable and high value-added products and good sleep experience, forming six brand value systems of "comfort and elegance, top food, luxury quality, safety and environmental protection, music and art, and healthy sleep aid", and is in a leading position in the global hotel industry in terms of management mode, talent echelon, brand cultivation, expansion and development, and capital management.
At present, Vienna Hotel Group has 10 major sub-brands, more than 1,000 branches (in operation and under construction) in more than 100 large and medium-sized cities across the country, more than 150,000 rooms, a comprehensive occupancy rate of more than 100%, more than 160 million members of Jin Jiang, and a record of zero safety accidents for 25 years, and is now developing at a rate of more than 500 new branches every year.
In 2016, Vienna Hotels Group entered a new stage of development, in line with the trend of strong alliances in the global hotel industry, and Jin Jiang International Group reached a strategic cooperation with Jin Jiang International Group, complementing each other's advantages, after the cooperation, Jin Jiang International Group is not only the largest hotel group in China, but also the fifth largest hotel group in the world, Vienna Hotel Group will stand on the shoulders of giants and compete with global competitors on the same stage, step by step to realize the global layout of Chinese hotel brands.
Introduction to Jin Jiang Group
Jin Jiang International (Group) Co., Ltd. (hereinafter referred to as "Jin Jiang International Group") is one of the largest integrated tourism conglomerates in China. The group has a registered capital of 2 billion yuan and more than 50,000 employees.
Jin Jiang International Group is mainly engaged in hotel management and investment, travel services and related transportation services. Holding (or indirectly holding) "Jin Jiang Hotels" (2006HK), "Jin Jiang Shares" (600754, 900934), "Jin Jiang Investment" (600650, 900914) and "Jin Jiang Tourism" (900929) 4 listed companies.
Jin Jiang International Group has established extensive joint ventures and cooperative relations with more than 20 world-renowned enterprise groups such as Marriott, Hilton, InterContinental, Fairmont, Accor and other world-renowned hotel groups, as well as Mitsui of Japan, HRG of the United Kingdom, and Les Roches of Switzerland.
