Fonterra, New Zealand's largest dairy manufacturer, is a brand that focuses on the prevention and promotion of osteoporosis by developing nutritious dairy products for bone health in Asia
Avent is a milk powder brand owned by New Zealand dairy giant Fonterra Group, which is a nutritional dairy product specially developed for Asian physique to help enhance bone health, which contains nutrients needed by human bones, such as calcium, vitamin D, zinc, magnesium and milk protein to help the effective absorption of nutrients needed by bones and promote bone health. The bone nutrients contained in Anlene are clinically proven to reduce bone loss.
Since 2005, Anlene has been conducting free Anlene Bone Health Testing in various Asian countries and regions, providing free bone density ultrasound scanning services to people. Since the end of 2009, Anlene has brought bone health testing to China, and more than 150,000 people have benefited from the event.
Anlene has become a leading brand in bone nutrition in the Asian market. As a Gold Member of the International Osteoporosis Foundation, Avent has been committed to the prevention and promotion of osteoporosis, hoping to raise awareness of this "quiet epidemic" and help prevent osteoporosis through better nutrition and healthy lifestyles.
New Zealand is world-renowned for producing high-quality milk, and the milk we produce is of the highest quality, freshest and unbeatable. Today, Fonterra is one of the world's largest dairy exporters and processors, and one of the world's top 10 dairy producers, providing high-quality dairy products to more than 140 countries around the world.
Fonterra is focused on quality, innovation and research and development. The company's Dairy Research Institute, located in New Zealand, is one of the world's most advanced dairy research institutes, dedicated to improving the industry's knowledge of dairy products from farm to end user, and promoting the health of the dairy industry. The company has set up seven regional research centers around the world, including New Zealand, Germany, Mexico and Australia, to conduct related product research and development.
Under the full control of Fonterra, Avent was re-listed in the Chinese market in August 2009. The raw milk powder used in these products is imported from New Zealand and sold in 8 cities in East and South China. In August 2011, Aine began to be listed in eight cities in Jiangsu Province: Nanjing, Wuxi, Suzhou, Changzhou, Yangzhou, Zhenjiang, Taizhou and Nantong.
The adult high-calcium milk powder brand Anya was developed to promote bone health and prevent osteoporosis. Born in Asia in 1991, Avent is now a star brand in the prevention of osteoporosis. The new formula was introduced to the Chinese market in 2009 with the addition of microcalcium, supplemented with vitamin D to promote the effective absorption of calcium. Avent is the only milk drink that has been clinically proven to reduce bone loss. Avent's mission is to raise awareness of osteoporosis and prevent it through better nutrition and exercise.
Fonterra has launched free Anyi Bone Health Check-ups in Guangzhou, Shanghai and Shenzhen in China. This bone scanning campaign aims to help people improve their bone health by raising consumer awareness of the importance of maintaining bone health.
