Founded in 2015 by an 8-year manicurist, Greenail now has two branches, located at Jing An Kerry Centre and Jin Mao Tower. In just 3 years since its establishment, Greenail has gained a high reputation for its meticulous service and excellent nail art results, standing out among many nail salons and ranking among the mid-to-high-end boutique nail salons in Shanghai. At the same time, Greenail's high-value stores have also attracted many customers.
Greenail has provided nail art products for fashion magazines such as ELLE, GRAZIA, COSMO, and Marie de Jane, and is also a nail salon partner of well-known brands such as DKNY, JUICY COUTURE, and Dongliang. Actresses Zhou Xun, Lin Yun, supermodel Du Juan, and Ju Xiaowen have all received Greenail's nail services.
Greenail's nail art team is more professional. Chief nail technician and creative director Kangkangwho, who has 13 years of nail art experience, specializes in nail design with simple geometric lines, and has served celebrities such as supermodel Miranda Kerr and Miranda Kerr. Gu Yimin is the director of Greenail and has been in the nail education and training industry for 10 years, responsible for training nail technicians in the store.
Cheap or even substandard nail polish is not only ineffective and smells pungent, but it can also damage the nails and be harmful to the body. Some nail salons claim to use high-end brands, but they just put ordinary nail polish in cans of big-name nail polish and use shoddy products to fool customers. Customers are advised to understand the nail polish used before manicure, and ensure that it is a qualified product to avoid unnecessary injury. From basic care to nail polish and accessories, Greenail uses industry-leading products, including CND, LCN, CHANEL and OPI. High-end brands are more secure in terms of performance and safety. However, the price is generally higher, and it is not often used by small shops.
Most nail salons offer themed manicures during holidays such as Christmas and Halloween, while Greenail also offers special models on some "unconventional" holidays. For example, the Spring Festival nail art is based on red, one is a hand-painted Happy New Year and the corresponding zodiac, as well as the pattern of the "red envelope" for the New Year's must-have program, which is festive and appropriate. The other is painted with Chinese knots and calligraphy words such as "Ruyi", which is full of Chinese style and quite eye-catching. On the occasion of Valentine's Day or Singles' Day, Greenail provides corresponding nail art styles for women with different personalities, including sweet princess style, elegant pretty woman, personalized cool girl and other styles.
Greenail is not a large space, but the layout is reasonable and simple, and it does not give people a sense of crampedness, but is comfortable and spacious. The design of the store is Japanese-style cold style, the main colors are black, white, wood color and metal color, and the overall decoration is simple and atmospheric, very textured. A mix of white walls, metal, and wood elements creates a modern, minimalist style. The store has abandoned the traditional wall-mounted TV and installed a built-in projector to help customers pass the time. This saves space and makes the storefront look neater.
Greenail charges a higher fee, with Japanese glue for solid color nails costing 428 yuan and CND for 458 yuan. The style is charged according to the degree of complexity, starting from 20 yuan for one finger. Members can enjoy 9% off when recharging 1800 yuan, 7.5% off for 3800 yuan, 6.5% off for 6800 yuan, and 300 yuan cash coupons. Members can choose 50% off hand manicure, foot manicure, and eyelash art in the month of their birthday. If the customer does not have a manicure done in Greenail, there is an additional charge of $50 for nail removal. Customers can choose to come directly to the store or make an appointment.
