Traditional offline travel agencies have not been alone, and online travel services have entered the Chinese market as early as 20 years ago, and Ctrip is the representative of online travel service providers. Founded in 1999, Ctrip is no stranger to the older generation of business travelers, at first Ctrip implemented the membership service of business travel tickets and hotels at airports around the world, and with the advent of the Internet model, Ctrip officially launched a comprehensive travel service. As a veteran travel service provider, Ctrip has been rated as China's No. 1 travel group by the China Tourism Academy for four consecutive years, and is currently one of the top three online travel service companies in the world by market capitalization. Headquartered in Shanghai, with branches in Beijing, Guangzhou, Hong Kong and other domestic and foreign cities, and more than 30,000 employees, Ctrip is a leader in the online travel services industry.

Thanks to the development of the Internet model, Ctrip offers a wide range of travel products. In 2015, Ctrip also completed a strategic investment in eLong, two other online travel service providers in China, and a controlling stake in Qunar.com, with a huge database of travel products. On the online website, Ctrip is very detailed and transparent about the suppliers of travel products and the description of itineraries, so that consumers can grasp travel information without leaving their homes. In addition to online channels, Ctrip will naturally not give up the offline market and open offline stores, which is more suitable for middle-aged and elderly people to consult tourism products.

Like other traditional travel agencies, Ctrip stores will provide each customer with a travel itinerary, which indicates whether it is a self-organized group according to the route, and if it is a group, it will be marked in important places, which is rarely marked by other travel agencies. The disadvantage is that the itinerary does not list the shopping spots separately, and the accommodation and transportation service standards are not clearly informed, and the hotel only indicates the name without writing the rating, so these problems must be consulted clearly with the store service staff to avoid damage to interests. In terms of group tours, if consumers are interested in group travel, it is recommended to directly find Ctrip's self-organized group.

In addition to ordinary tourism products, Ctrip owns the high-end tourism brand of Honghu Yiyou, which mainly provides overseas tourism products with a price of no less than 10,000 yuan. Of course, high prices also have high service standards, so staying in high-end hotels and flying business class are not a problem.

Ctrip is a typical example of an online travel service provider, and if something goes wrong, it will definitely attract social attention. In the latest travel agency complaint form released by the Shanghai Tourism Bureau, Ctrip has received the most complaints, which is inseparable from the travel agency agent. Ctrip's travel product suppliers are generally small and medium-sized travel agencies, which especially like to offer low-cost tours, which make money through shopping outlets, and the news that tourists do not shop and the tour guide loses his temper and threatens tourists comes from these low-cost tours. Although many tour groups promise not to force consumption before traveling, there are still many tour guides who defy the wind. Tourists must see clearly when signing the contract, whether the "no compulsory consumption" is written into the contract, such as the tour guide forced consumption when traveling, it is recommended to collect evidence in time, to ensure personal safety after the completion of the trip after the complaint is handled. As long as the contract is there, the regular travel agency can't run away.

Shanghai is home to Ctrip's headquarters, and stores can be found everywhere, and you can also book related travel products through the website, APP, and WeChat official account, which is very convenient.