Donkey Mama is a rising star of online travel service providers, starting with a discount ticket business, and in recent years, with the expansion of the company, it has gradually developed a variety of domestic and foreign travel itineraries. Founded in 2008 and headquartered in Shanghai, Donkey Mama Travel Network is currently one of the 5A-level travel agencies in Shanghai, and its share of discounted scenic spot tickets occupies the first place in the online sales market.
At present, the tourism products of Donkey Mother are divided into two modes, one is to cooperate with traditional travel agencies to join the group, put their high-quality brand lines on the Donkey Mother platform to sell, and collect agency fees from them, Donkey Mother iteratively updates from this model, removes the shopping point items with the most complaints, and improves the total price of the route to meet the high-quality travel standard; The other is self-organized groups, which are developed by the "Xinglu" under the donkey mother, negotiate products from scenic spots, hotels, fleets and other suppliers to collect agency fees, and finally package different products into a tourist route.
In addition to group tours, donkey mothers mainly focus on independent travel business, commonly known as "machine plus wine", there was a slogan of "self-guided travel in the world, just find donkey mothers", accommodation and transportation are arranged by travel agencies, but there is no tour guide to accompany them, and meals are also arranged by the tourists themselves. With no shopping and self-pay items, tourists can spend their money on more places. The price of independent travel registration will be slightly higher than that of group tours, but tourists will have a lot of freedom to choose hotels and attractions according to their own budget and time, in fact, after the overall itinerary is more affordable than group tours.
All in all, among the many tourism businesses provided by the donkey mother, the most recommended is the free travel, and most of the group tours are grouped trips, the experience is limited, and the cost performance is not high, but the donkey mother will sign a formal travel contract with the customer, and the group is a long-term cooperative travel agency with formal tourism qualifications, which is relatively not too bad and is more suitable for young people with a limited budget.
