Among the national travel agencies, CITS has always been one of the strongest opponents of CTS. CITS is the first travel agency in New China to receive overseas tourists established in 1954 under the personal instruction of Premier Zhou Enlai, and it is also the first batch of travel agencies to obtain national concessions for outbound tourism. With a long history of state-owned enterprises, CITS has successfully joined the World Tourism Organization (UNWTO) and become the first corporate member of the World Tourism Organization in China, and is currently one of the 5A-level travel agencies in Shanghai.
CITS is very strict in store management, which is under the supervision of the Beijing headquarters, while its competitor CTS has the phenomenon of franchise. In terms of tourism products, CITS is more abundant than CTS, covering popular tourist spots at home and abroad. In terms of group formation, CITS has clear signs on self-organized groups and group-grouped, with most domestic tours being grouped on the ground, while overseas tours are mainly self-organized. The main business of CITS is the same as CTS, both of which are mainly based on overseas travel, and after customers join the group, CITS will give each customer a local phone card to ensure that customers can keep in touch with China. At the same time, each travel product of CITS has three price points, which are mainly different from shopping spots, round-trip flights and accommodation, and can be selected according to different budgets.
It is worth mentioning that CITS has a tourism labor training center of CITS Group, and tour guides must go through strict training courses to take up their posts with certificates, which is known as the "Huangpu Military Academy in the tourism industry". 93% of the country's tourism practitioners have been trained in the CITS Training Center, and it is also the travel agency with the most "national gold medal tour guides" in China.
In general, CITS is more regulated than other travel agencies because it is directly supervised by Beijing. Judging from the itinerary provided by the store, there are no overly gorgeous pictures and complicated tongue twister introductions, and the shopping points and service standards are very clear, which can improve the efficiency of customer consultation. At present, in addition to offline store consultation, you can also inquire about tourism products on the official website of CITS Travel Service, and the information of tourism products on the website is accurate and consistent with the store.
