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List of product brands > Maternal and baby products > Baby and child products > Children's backpacks > Children's backpack brand rankings Updated: 2025-02-21

2025 Children's Backpack Brand Ranking

[2025 Children's Backpack Brand Ranking] Relying on the big data of the whole network, children's backpack brands selected according to brand awareness, brand strength, word-of-mouth evaluation and sales popularity of children's backpacks (in no particular order): LittleLife, DabbaWalla, Hugger, Skip Hop, Fjallraven Arctic Fox, Liquor, Breakneck speed, Penny Scallan, Nuohu, NetEase Yanxuan, Sunveno Sanmei Baby, Balabala, Uek, Disney, if you are looking for children's backpacks, what brand is good? This list of children's backpack brands is for your reference only.

  • TOP.1 LittleLife

    LittleLife United Kingdom

    In 2003, Lifemarque, a British professional outdoor company, launched the children's outdoor brand LittleLife, specializing in the production of children's backpacks, travel baby bags and other products. With its safety, lightness and high functionality, LittleLife children's backpacks have won many awards from British parenting magazine "MotherBaby", such as the Hi-Vis high reflective backpack was selected as the best safety product of MotherBaby in 2018, and the Swim Bag was selected as the best travel product under 25 pounds in 2017. As an outdoor brand, lightweight, durable, and waterproof are the hallmarks of LittleLife's children's backpacks. The weight of the backpack is between 200g~220g, which is equivalent to the weight of 4 or 5 eggs, and will not become a burden for children. And its curved shoulder straps are ergonomic, filled with sponge padding, and come with a chest buckle design, which can effectively reduce and disperse the pressure of the backpack on the child's shoulders. In addition, its plug-in supplier is Doraifu, which has cooperated with well-known sports brands such as Nike and Adidas, and the quality is more guaranteed. LittleLife's children's backpacks are all 3D animal shapes, which can be divided into Toddler Bac...

    1
    Score
    84
    popularity
    7626
  • TOP.2 DabbaWalla

    DabbaWalla United States

    DabbaWalla's children's backpack is priced at about 400 yuan, focusing on the high-end line of children's backpacks, which is not as professional as LittleLife in terms of backpack functionality. Its children's backpack is famous for being lightweight and waterproof, the material is made of MIT neoprene, which is soft and three-dimensional, with good comfort, and the waterproof effect of the neone will not be affected by external conditions, and it will be effective for a long time. In addition, DabbaWalla is very lightweight, weighing about 215g~256g, which is about the same as the weight of a mobile phone. The DabbaWalla backpack is designed in the United States and produced in Taiwan, the patterns on the backpack are mainly animals, and they are all embroidered, and its official website also provides additional customization services, users can add embroidery content according to their needs, such as the baby's name, so that the backpack is more personalized. In terms of accessories, DabbaWalla uses YKK, the originator of the zipper industry, which is reliable and durable. According to different age groups, DabbaWalla's children's backpacks have two series, Harness bags and Backpacks, there is not much difference in size and weight, the big difference is that Backpacks do not have a leash and chest strap, which is more suitable for older children. Harness bags' pull...

    2
    Score
    83
    popularity
    17903
  • TOP.3 Hugger

    Hugger United Kingdom

    HUGGER, which takes the same high-end route as DabbaWalla, pays more attention to the durability of the product, and is also more exaggerated in design, whether it is dense prints or 3D three-dimensional animal shapes, it is highly recognizable in the crowd. HUGGER specializes in parent-child products, and the same color can be seen on both adult and children's bags, but adult bags are currently more difficult to buy in China. The products are all made in China, and the water-repellent polyester fiber material used in the backpack is not as soft as DabbaWalla's MIT neoprene, but it is more wear-resistant and not easy to break, and the back is designed with a breathable net, which is more comfortable to carry for a long time than DabbaWalla. Generally speaking, backpacks with waterproof coating will affect lightness, but HUGGER's children's backpacks weigh around 180~250g, which is lighter than DabbaWalla. However, the water-repellent coating may wear out over time or due to multiple washes, and the water-repellent function is not long-lasting. HUGGER is also no slouch in terms of accessories, its zipper is the same as DabbaWalla's YKK products, and the fastener supplier is NIFCO, a Japanese professional fastener company, which can withstand 56KG of tension, and the sewing process follows the standard of mountaineering bags,...

    3
    Score
    82
    popularity
    10270
  • TOP.4 Skip Hop

    Skip Hop United States

    Skip Hop is a well-known mother and baby brand in the United States, and has joined the American baby giant Carters in 2017. When Skip Hop was founded in 2003, it launched a baby stroller bag. At present, the zoo series of children's backpacks is still its star product, which has sold well all over the world after its launch, and has won many parenting magazine awards in the United States. As the name suggests, the Zoo collection features a variety of childlike animals, with the yellow bee being the most popular. Although it is not a 3D three-dimensional modeling, it has made three-dimensional treatment of the ears and antennae of small animals, and the design is novel and the color is beautiful, which is very vivid and cute. The zoo series is not much different from ordinary school bags in terms of function and shape, with compartments inside and outside, and small mesh pockets on the side, which is closer to the daily life of Chinese children. Although the Skip Hop does not have the same special waterproof treatment as the HUGGER, nor does it have the reflective strip design of LittleLife, it is made of Oxford canvas, which is lightweight and durable, and the shoulder strap is filled with curved cotton, which is of high practical value. With 3-year-old children as the dividing line, the products are divided into two series: On-The-Go and Backpack.

    4
    Score
    81
    popularity
    7740
  • TOP.5 Fjallraven 北极狐

    Fjallraven 北极狐 Sweden

    As a brand of the Swedish royal family, the Arctic Fox is far ahead in the Swedish outdoor market share, and the backpack is one of its most famous products, but the Arctic Fox does not specifically design cute cartoon image backpacks for children, but maintains its consistent simplicity, and launches a small-sized backpack with a capacity of 7L under its classic backpack KNKEN, which can be divided into MINI, Re-Knken Mini and Art Mini and other styles according to different materials, among them, MINI is the classic model of the Arctic Fox backpack, The most well-known and loved. The MINI series backpack weighs only 220g, a total of more than 50 colors, its fabric is imported from Japan natural waterproof fabric Vinylon F, after absorbing water, it will naturally expand, and close the gaps in the woven structure, the fabric becomes tight due to moisture, and can easily resist the drizzle without any special treatment. Compared to other backpacks treated with a water-repellent coating, the Vinylon F is water-repellent for a longer period of time, and the water-repellent coating does not degrade its waterproofing performance after multiple washes, while the absence of the water-repellent coating also makes the KNKEN lighter. Vinylon F fabric is also lightweight, abrasion-resistant, destructive, durable, and durable.

    5
    Score
    79
    popularity
    18367
  • TOP.6 Liquor

    Liquor United Kingdom

    Originally started as a children's trolley case, Liquor now includes a series of products such as luggage, children's backpacks, bath toys, etc., although in the field of children's backpacks, Liquor is far less well-known than the Arctic Fox and Skip Hop, but it attracts many users with its cute animal shapes, reliable and hard-wearing materials and some small details that can improve comfort. Liquor's children's backpacks not only use breathable foam pads on the shoulder straps and backing, but also carry handles are filled with thick sponge to fully consider the comfort of children. The backpacks are designed with chest straps and reflective strips to effectively secure the backpack and ensure the safety of children when walking at night. Its children's backpack is priced at about 300 yuan, and it is divided into two series, Toddlepak and Paddlepak, according to waterproofness. Toddlepak backpack is made of polyester fabric, good wear resistance, highly reflective animal nose is interesting, according to different animals are divided into five styles, each backpack has a capacity of 4L and peripheral small compartments, the price is about 200 yuan. Paddlepak is a children's swimming bag, whether it is the material, design or appearance of the backpack, it is the same as LittleLIfe's swimming...

    6
    Score
    78
    popularity
    5403
  • TOP.7 Breakneck speed

    Breakneck speed Germany

    Breakneck speed has won several Red Dot Design Awards in Germany, and his backpacks are all realistic and recognizable in the shape of 3D animals. Afenzahn's main selling point is environmental protection and safety, and the textiles composed of 50% recycled PET bottles and 50% polyester are waterproof and the reflective strip design of the backpack effectively ensures the safety of children's walking. In terms of the comfort of backpack carrying, Breakneck speed may not be inferior to Liquor, each Breakneck speed children's backpack is equipped with a safety chest strap and a widened and thickened breathable sponge shoulder pad, and the back also has a soft breathable sponge pad, which effectively relieves pressure, but the environmentally friendly material used causes the backpack itself to be heavier, and the price is more expensive, mostly around 300~500 yuan. According to different sizes, Breakneck speed children's backpacks are divided into two series: little ones and big friends. There are more than 20 styles of children's series backpacks according to different animal shapes, with a capacity of 4L and a weight of about 200g, which is suitable for younger children. There are nearly 20 backpacks according to different animal shapes, and the front pocket and outer pocket have been added in structure compared to the children's series, and the capacity has also been increased from 4L to...

    7
    Score
    76
    popularity
    6166
  • TOP.8 Penny Scallan

    Penny Scallan Australia

    Penny, the founder of the designer, pays more attention to the appearance of the product, so the Penny Scallan backpack mostly uses simple cartoon patterns, which are different from common animal images and have great brand characteristics. Children's backpacks can be divided into anti-lost small backpacks and classic series backpacks according to applicable ages, and the backpack has a waterproof coating on the outside, especially the PU waterproof coating used in the classic series, which is easy to wipe and more three-dimensional than the HUGGER that is also through the waterproof coating, but this also leads to its backpack is not soft and comfortable enough, and the lightness is much inferior. The backpack has multiple compartments on the outside, with adjustable side pockets and zippered side pockets on both sides for easy storage of drinking glasses and other small items. The anti-lost small backpack is made of pure cotton canvas, and there is a front pocket design on the outside of the backpack to place small items. Penny Scallan children's backpack pays more attention to the appearance of the product, but there is no special treatment to improve the comfort, and there is no reflective strip design, there is still a lot of room for improvement in the comfort and functionality of the backpack, and the price is more expensive, mostly 300~500 yuan. In addition to backpacks, Penny Scallan also has lunch boxes, raincoats, umbrellas, etc.

    8
    Score
    74
    popularity
    15851
  • TOP.9 Norfox

    Norfox Guangdong

    Similar to DabbaWalla, Norfox also chooses neoprene, and in terms of backpack design, Norfox's shape is even more lively and interesting than DabbaWalla. However, the weight of Nuohu is about 244~340g, which is slightly heavier than DabbaWalla, and the accessories used are not homogeneous to DabbaWalla. Norfox does not have a classic IP like Disney, which stands out among many children's backpack brands with its vivid and interesting 3D animal shapes that children are familiar with, and its bags are divided into kindergarten school bags, primary school school bags, and children's small bags. The Nuohu kindergarten schoolbag is more cute in shape, and the price is less than 200 yuan. The anti-lost series backpack is a 3D animal shape lying on the ground, with a large zipper opening at the top, easy to access items, with small, medium and large three sizes, the leash can be stored in the animal's tail when not in use, when used, the tail is the handle of the adult, and the press will make a sound. This series of upgraded backpacks is more square and can hold small textbooks, which is suitable for kindergarten children. Kindergarten backpacks also have cool dinosaurs, cute foxes, cartoon hippos and other series of backs...

    9
    Score
    72
    popularity
    7306
  • TOP.10 NetEase carefully selected

    NetEase carefully selected chekiang

    As the first ODM model of e-commerce in China, NetEase Yanxuan is known and accepted by consumers by providing a wide range of products. Children's backpack is just one of the many categories of NetEase Yanxuan, maintaining its consistent high cost performance, NetEase Yanxuan did not spend too much effort on the performance of the backpack, although its backpack style is few, but the performance difference between different styles is obvious, and the pertinence is strong. Most of the children's backpack fabrics carefully selected by NetEase are fabrics, which are not waterproof, but light and wear-resistant. Depending on the style, there are two children's backpacks, the anti-slip backpack and the casual mesh backpack. The anti-wandering backpack is similar to LittleLife's Toddler Backpacks, but the capacity and weight are similar, and they are currently available in dinosaurs, unicorns, and giraffes. In addition to the tow rope design, the backpack also comes with a chest strap to secure the backpack, although there are no compartments or side pockets on the outside. Although the accessories and materials are not as reliable as LittleLife, the price is only 69 yuan, which can be used as a cheap alternative. The mesh fabric used in the casual mesh backpack is breathable and lightweight, not easy to deform, and weighs only...

    10
    Score
    69
    popularity
    8312
  • TOP.11 Sunveno three beautiful babies

    Sunveno three beautiful babies Shandong

    Sanmeibab, which positions itself in the mid-to-high-end maternal and infant market, stands out among many brands for its changing bags, but the performance of children's backpacks is relatively ordinary, whether it is from the material, accessories or appearance design of the backpack, it is not good enough. Each backpack of Sanmei Baby is equipped with a leash and chest strap design, which are made of polyester fiber and silicone shell, respectively, and the appearance design is obviously different. Its cartoon anti-wandering bag is made of polyester fiber, which is lightweight and durable, and has a reflective strip on the shoulder strap. Whether it is the shape design, weight or price of the backpack, it is comparable to NetEase's carefully selected anti-lost backpack, but the shape is not three-dimensional enough and is relatively soft. The 3D cute pet anti-lost backpack without reflective strips is a schoolbag created by Sanmei Baby for kindergarten children, the backpack shell is made of PU and silicone, waterproof, but easy to scratch, and the scars are more obvious. Although cute and beautiful, its waterproof PU silicone shell causes the body to be heavier, mostly ranging from 392~570g. This kind of main online brand often has an event price, and the Sanmei baby and children's backpack can be won for less than 100 yuan, and you can buy it at the right time if necessary. ...

    11
    Score
    66
    popularity
    6615
  • TOP.12 Balabala

    Balabala chekiang

    Semir Group's Balabala occupies the highest market in China's children's clothing industry, but Balabala does not spend too much effort on children's backpacks, so it is inferior to other professional children's backpack brands in terms of performance and appearance. Balabala has launched two types of backpacks, anti-lost bags and children's backpacks, for different age groups. The anti-lost bag specially launched for young children is equipped with three-dimensional animal dolls, with slightly different sizes, and some models have a breathable sponge cushion design on the back, and the price is in the early 100s. For children aged 4-12, Balabala launched a children's backpack made of fabric, with a solid background color and a simple print, priced at about 100 yuan. Whether it is the cost performance, performance or comfort of the backpack, the performance of Balabala is relatively ordinary, but fortunately its quality is passable, light and durable, for people who do not need too much performance, it can meet the general needs, and often have large full reduction activities on the e-commerce platform, which is very suitable for purchasing with clothing. In addition, in order to enter the infant market, Semir has launched the mini balabala brand, and its main products are similar to balabala.

    12
    Score
    65
    popularity
    12571
  • TOP.13 Uek

    Uek Guangdong

    The price of the main cost-effective Uek children's backpack ranges from dozens to more than 100, and there are often large discounts on the e-commerce platform, and it is very cost-effective to start during the event, which is cheaper than the same neoprene material, but correspondingly, the design is not as clever as the Nuohu. The Uek children's backpack is not a 3D animal shape, but looks more like a small schoolbag in appearance, and the overall is more square. Uek backpack material is SBR neoprene, waterproof is good, the weight of the backpack is about 270~480g, some styles are heavier than the same neoprene material, the backpack also does not have a high-brightness reflective strip design. The Uek backpack's zippers and other accessories are not big names, but the details to improve comfort are in place. Each backpack comes with a chest strap and a perforated back with a honeycomb mesh for breathability. The width of the backpack shoulder strap has reached 5cm, which exceeds the 4cm width standard of the shoulder strap of Chinese children's schoolbag, and the carrying comfort is excellent. If you don't have high requirements for the lightness and styling of your backpack, the waterproof Uek is a good cost-effective choice. In addition to children's backpacks, Uek also has a variety of stationery, toys, daily necessities and other series of products.

    13
    Score
    62
    popularity
    8675
  • TOP.14 Disney

    Disney United States

    Disney has created many classics, but also derived a rich variety of peripheral products, penetrating into all walks of life, of course, Disney does not produce its own but directly licenses the IP to manufacturers, and today, Disney is still the world's largest licensor. Disney chooses a partner with experience in manufacturing, distribution or retail. In terms of children's backpacks, their prices are mostly about 200 yuan, with a variety of shapes, both the latest IP image and classic styles, and the material is mostly polyester fiber. Functionality is not the selling point of Disney backpacks, so the comfort and overall design can not be compared with professional children's backpack brands, its backpacks are often heavier, if they carry heavy objects for a long time, the pressure on children's shoulders and backs is greater, in addition, there is basically no waterproof function, and there is no reflective strip and other designs. Despite this, with many popular IP images, Disney is still one of the most popular brands for children. Due to too many authorized factories, some of Disney's products are occasionally exposed to quality problems, such as one of the Disney backpacks in 2018 on the color fastness to rubbing...

    14
    Score
    60
    popularity
    10404
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List of related product brands

Top children's backpack brands

  • 1 18367 Fjallraven 北极狐

    Fjallraven 北极狐

    As a brand of the Swedish royal family, the Arctic Fox has a leading share in the Swedish outdoor market, and the backpack is one of its most famous products, but the Arctic Fox does not design cute cartoon image backpacks for children, but maintains its consistent simplicity and style

  • 2 17903 DabbaWalla

    DabbaWalla

    DabbaWalla's children's backpack is priced at about 400 yuan, focusing on the high-end line of children's backpacks, which is not as professional as LittleLife in terms of backpack functionality. Its children's backpack is famous for being lightweight and waterproof, and the material is made of MIT neoprene, which is soft and three-dimensional, and has good comfort.

  • 3 15851 Penny Scallan

    Penny Scallan

    Penny, the founder of the designer, pays more attention to the appearance of the product, so the Penny Scallan backpack mostly uses simple cartoon patterns, which are different from common animal images and have great brand characteristics. Children's backpacks can be divided into anti-lost small backpacks and classic backpacks according to the applicable age

  • 4 12571 Balabala

    Balabala

    Semir Group's Balabala occupies the highest market in China's children's clothing industry, but Balabala does not spend too much effort on children's backpacks, so it is inferior to other professional children's backpack brands in terms of performance and appearance. Balabala is different

  • 5 10404 Disney

    Disney

    Disney has created many classics, but also derived a rich variety of peripheral products, penetrating into all walks of life, of course, Disney does not produce its own but directly licenses the IP to manufacturers, and today, Disney is still the world's largest licensor. Dis

  • 6 10270 Hugger

    Hugger

    HUGGER, which takes the same high-end route as DabbaWalla, pays more attention to the durability of the product, and is also more exaggerated in design, whether it is dense prints or 3D three-dimensional animal shapes, it is highly recognizable in the crowd. HUGGER specializes in parent-child products, the same color is in the making

  • 7 8675 Uek

    Uek

    The price of the main cost-effective Uek children's backpack ranges from dozens to more than 100, and there are often large discounts on the e-commerce platform, and it is very cost-effective to start during the event, which is cheaper than the same neoprene material, but correspondingly, the design is not as clever as the Nuohu. Uek children

  • 8 8312 NetEase carefully selected

    NetEase carefully selected

    As the first ODM model of e-commerce in China, NetEase Yanxuan is known and accepted by consumers by providing a wide range of products. Children's backpacks are just one of the many categories of NetEase Yanxuan, maintaining its consistent high cost performance, NetEase Yanxuan has not spent on the performance of the backpack

  • 9 7740 Skip Hop

    Skip Hop

    Skip Hop is a well-known mother and baby brand in the United States, and has joined the American baby giant Carters in 2017. When Skip Hop was founded in 2003, it launched a baby stroller bag. At present, the zoo series of children's backpacks is still its star product, and it has sold well all over the world after its launch, and has won many in the United States

  • 10 7626 LittleLife

    LittleLife

    In 2003, Lifemarque, a British professional outdoor company, launched the children's outdoor brand LittleLife, specializing in the production of children's backpacks, travel baby bags and other products. With safety, lightness and high functionality, LittleLife Kids

  • 11 7306 Norfox

    Norfox

    Similar to DabbaWalla, Norfox also chooses neoprene, and in terms of backpack design, Norfox's shape is even more lively and interesting than DabbaWalla. However, the weight of Nuohu is about 244~340g, which is slightly heavier than DabbaWalla, and the accessories used are not homogeneous to DabbaWalla. Norfox

  • 12 6615 Sunveno three beautiful babies

    Sunveno three beautiful babies

    Sanmeibab, which positions itself in the mid-to-high-end maternal and infant market, stands out among many brands for its changing bags, but the performance of children's backpacks is relatively ordinary, whether it is from the material, accessories or appearance design of the backpack, it is not good enough. Each backpack of Sanmei Baby is equipped with:

  • 13 6166 Breakneck speed

    Breakneck speed

    Breakneck speed has won several Red Dot Design Awards in Germany, and his backpacks are all realistic and recognizable in the shape of 3D animals. Environmental safety is the main selling point of Breakneck speed, a textile composed of 50% recycled PET bottles and 50% polyester, which comes with waterproofness and backpacks

  • 14 5403 Liquor

    Liquor

    Liquor started as a children's trolley suitcase, and now includes a series of products such as luggage, children's backpacks, bath toys, etc., although in the field of children's backpacks, Liquor is far less well-known than the Arctic Fox and Skip Hop, but it is reliable and wearable with cute animal shapes

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