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List of product brands > Face makeup > Eye makeup > False eyelashes > False eyelash brand rankings Updated: 2025-02-21

2025 False Eyelash Brand Rankings

[2025 False Eyelash Brand Ranking] Relying on the big data of the whole network, the false eyelash brands selected according to the brand awareness, brand strength, word-of-mouth evaluation and sales popularity of false eyelashes (in no particular order): KOJI Koji, ARDELL, Miche Bloomin Saeko, D.U.P, Diamond Lash, B.N, Huda Beauty, M·A· C Mico, if you are looking for false eyelashes, what brand is good? This list of false eyelash brands is for your reference only.

  • TOP.1 KOJI 蔻吉

    KOJI 蔻吉 Japan

    As Japan's leading brand of makeup tools, KOJI was the first brand in Japan to sell false eyelashes, with more than 12,000 retail stores nationwide. Double eyelid glue and false eyelashes are KOJI's star products, and its false eyelash glue has also occupied the first place in the COSME Awards for a long time. KOJI is the vane of the false eyelash trend. Originally, KOJI's false eyelashes were made of human and animal hair and had excellent softness. In 1975, it used chemical fibers to make false eyelashes, which was also the first brand in the world to use chemical fibers to make false eyelashes, and today, chemical fibers have become the mainstream material for false eyelashes on the market. KOJI false eyelashes are soft to the touch and resistant to deformation, and are handmade. KOJI likes to collaborate with famous makeup artists or actresses to launch co-branded eyelash collections, each series mainly differs slightly in style design and color, among which the Dolly Wink collection with fashion model Tsubasa Masuwaka is the most popular, and the other collections have been mediocre in the market. Dolly Wink False Eyelashes feature Japanese doll makeup, covering both upper and lower lashes, with transparent stems and hard stems to choose from, with transparent stems being soft and supportive,...

    1
    Score
    82
    popularity
    9934
  • TOP.2 ARDELL

    ARDELL United States

    With hundreds of false eyelash products, Ardell has become the most diverse false eyelash brand on the market, with a market share of more than 80% in the United States, and is also the best false eyelash brand selected by the American RankStyle website. Ardell differentiates false eyelashes by style, eye shape and characteristics, giving consumers a variety of choices. The biggest feature of its false eyelashes is that they are all made of real human hair, which is more dominant than KOJI in terms of thickness, shine, and softness, and can be integrated with your own eyelashes, which is natural and realistic. What's more, there is no need to use mascara to cover up material deficiencies after wearing Ardell's false eyelashes. However, the durability of false eyelashes is slightly inferior to that of KOJI, and most consumers report that the number of reuses is slightly lower. Ardell's false eyelashes are mostly cotton stems and transparent stems, which are soft and comfortable, and can completely fit the curvature of the eyes, without irritating the skin around the eyes, and will not cause the embarrassing situation of false eyelashes The head and tail of the eyes are curled and falling off. Because the transparent terrier is not sharpened, it will be stiffer and stiffer, and the shaping effect will be more...

    2
    Score
    80
    popularity
    10615
  • TOP.3 Miche Bloomin 纱荣子

    Miche Bloomin 纱荣子 Japan

    The popular king of Japanese eyelash brands, the eponymous brand created by Japanese supermodel Eiko Sa. Saeko has no shortage of fans for her false eyelashes and contact lenses, and her false eyelash products have not only been recommended by Korean beauty blogger PONY many times, but also ranked first on the list of Cosme eye tools many times. Compared to KOJI, which is also a Japanese brand, Saeiko's false eyelashes belong to the natural faction, and the price is more affordable without exaggeration. The entire series of Sakaeko false eyelashes adopts the brand's free ultra-fine false eyelash sharpening technology, which is thinner, lighter and more comfortable than the products of ordinary brands. Saeko has a total of 7 series of more than 20 kinds of false eyelash products, mainly in terms of eyelash length, color, etc. There are 3 series of main products, the Girly series has the thickest hair, the Pure hair is shorter and sparse, which is more suitable for daily wear, playful and cute, and the Brown series is brown false eyelashes, which is easier to create a sweet makeup. Saeiko's star false eyelash product is the Girly series, which is more suitable for women with sparse eyelashes. The No. 6 eyelashes are distributed in bundles, with dense hair and elongated at the end of the eyes,...

    3
    Score
    79
    popularity
    18390
  • TOP.4 D.U.P

    D.U.P Japan

    D-UP, a makeup brand specializing in eye makeup and nail art, is a regular visitor to major fashion magazines in Japan, and its products are regularly featured in the list of eye beauty tools at the Cosme Awards. D-UP has launched a variety of false eyelash collections in collaboration with Japanese models, celebrities and other brands, whether it is gorgeous or natural, you can find the right product at D-UP. D-UP's false eyelashes are also made of man-made fibers, and the false eyelashes are subdivided into transparent hair stems, cotton hair stems and black hard stems. Like Saeko, D-UP has a rich product line, with more items and more diverse styles than Saeko. However, D-UP only has some series of false eyelashes that are extremely slim, and other series are thicker due to different styles, and their comfort after long-term wear is slightly inferior to that of Saeko Eiko, and the price is also more expensive. D-UP has nearly 10 types of false eyelashes, with different styles between different collections, mainly focusing on the length, thickness, color and style of false eyelashes, so as to be suitable for different styles of makeup. There are a total of 5 false eyelash products in the LASH ME series promoted by D-UP, all of which use ultra-fine and ultra-lightweight eyelashes of 0.05mm, which are light to wear...

    4
    Score
    77
    popularity
    18450
  • TOP.5 Diamond Lash

    Diamond Lash Japan

    Diamond lash is a brand of MAX Ability Co., Ltd., which is popular in Japan's major media and entertainment circles, and Diamond lash eyelash salons can be seen everywhere in the bustling neighborhoods of Tokyo, Japan, such as Shinjuku, Shibuya, Omotesando, etc. The reason why Diamond lash can win a good reputation in the market is that its false eyelashes have excellent curl, and among similar Japanese brands, Diamond lash has a variety of styles, with nearly 100 false eyelash products of different shapes and colors. However, the quality is average, the service life is short, and the single pair is easy to deform after being used many times. The difference between different series of false eyelashes at Diamond lash is mainly focused on the style design and color, and the outer packaging color of each series of false eyelashes is different, and they all include different false eyelash products such as natural, thick, and lengthened eyelashes, which consumers can distinguish according to the packaging color and choose according to their preferences. Among the many Diamond lash series, the 1st series pink series is the most sought after. The style of the collection is somewhere between exaggerated and natural, suitable for women who want to brighten their eyes but don't want to be over-exaggerated. It is divided into transparent hairy terrier and black terrier...

    5
    Score
    76
    popularity
    13984
  • TOP.6 B.N

    B.N Japan

    Unlike previous Japanese brands, which have long been popular in half the sky, B.N has only made its mark in the Japanese false eyelash market in recent years, and it is still relatively niche in China. Its flagship products include false eyelashes, double eyelid patches, and nail painting, while eye-related products are developed in collaboration with groups such as Shu Uemura and Shiseido. B.N's false eyelash products are only one of the Eye Love Magic series launched by the popular Japanese model Imai Hana, which is mainly made of man-made fibers, focusing on slenderness and naturalness, in addition to being durable and comfortable, its price is also the most affordable among similar products, and it is quite popular in Japan. Eye Love Magic series is more popular for No. 2, this is an uneven length design, more in line with the characteristics of the human eyelashes themselves, natural curl in the eyes, gradual dilution of the corners of the eyes, the finish will not be particularly strong, more suitable for daily travel makeup, 4 pairs of prices are about 69 yuan. Compared to No. 2, No. 3 is much thicker, and the tail of the eye is curled, which can make the eyes show a more perfect curved shape, sweet and cute. Moreover, the No. 3 false eyelashes fit well with the curvature of the eyes, almost sticky...

    6
    Score
    75
    popularity
    10812
  • TOP.7 Huda Beauty

    Huda Beauty UAE

    The brand founded by beauty youtuber Huda Kattan, who has tens of millions of followers, has outstanding performance in beauty products such as liquid lipsticks and eyeshadows, and is sold out every time it is released, and false eyelashes are known for their exaggerated makeup. Huda Beauty's false eyelashes are designed by Huda Kattan, and then handmade by workers, its false eyelashes are characterized by dense hair and messy hair tufts, and the eyelashes are thicker and more curly after wearing, which is more recommended for women with big eyes, otherwise the eyelashes are too strong and will take away the brilliance of the eyes themselves, which is slightly inconsistent. Huda Beauty is divided into 4 series, namely imitation mink fur series, classic series and natural series, etc., and the materials include artificial mink fur and man-made fibers. Huda Beauty has a higher price, and the price of a single pair of false eyelashes is more than 100 yuan, but fortunately, its quality is good and can be reused more than 15 times. The heavier finish of Huda Beauty's false eyelashes is the faux mink hair collection, which is layered on top of each other to create a thick, layered visual effect. Among them, the NOELLE14 size is a double layer, and the number of false eyelashes used is 3 times that of other styles in the same series...

    7
    Score
    72
    popularity
    9089
  • TOP.8 M·A· C Mico

    M·A· C Mico United States

    MAC's bullet lipstick program is well known, and as one of the world's largest professional makeup brands, its false eyelash products are not the ace products, but they are also in the spotlight. MAC's false eyelashes are a makeup line in collaboration with the famous American pop singer Maria Kelly, with a comprehensive range of styles and easy to buy. MAC has a total of more than 30 false eyelash products, ranging from natural loose daily models to thick and curly stage models. The false eyelashes are all handmade, and the stems are moderately soft, so they are not uncomfortable even if they are worn for a long time. If you want to be more natural and comfortable, you can build an appropriate amount at both ends of the eyelashes according to the length of the eyes, but the price is expensive, and the price of a pair is about 160 yuan, which is not cost-effective. The best-selling MAC false eyelashes are No. 33, which is a classic among natural models. The eyelashes are in the form of separate bundles, with smaller bundles at the tip and tail of the eyes, and a slightly longer midsection, for a natural but visually longer and denser finish, and no pressure to wear without makeup. In contrast, MAC's No. 35 makeup effect is more prominent, and the corners of the eyes and eyelashes are lengthened and encrypted, making the eye contour more ...

    8
    Score
    70
    popularity
    5348
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List of related product brands

Top false eyelash brands

  • 1 18450 D.U.P

    D.U.P

    D-UP, a makeup brand specializing in eye makeup and nail art, is a regular visitor to major fashion magazines in Japan, and its products are regularly featured in the list of eye beauty tools at the Cosme Awards. D-UP has launched a variety of false eyelash collections by collaborating with Japanese models, celebrities, and other brands.

  • 2 18390 Miche Bloomin 纱荣子

    Miche Bloomin 纱荣子

    The popular king of Japanese eyelash brands, the eponymous brand created by Japanese supermodel Eiko Sa. There is no shortage of fans of Saryeko's false eyelashes and contact lenses, and her false eyelash products have not only been recommended by Korean beauty blogger PONY many times, but also ranked first on the list of Cosme eye tools many times

  • 3 13984 Diamond Lash

    Diamond Lash

    Diamond lash is a brand of MAX Ability Co., Ltd., which is popular in Japan's major media and entertainment circles, and Diamond lash eyelash salons can be seen everywhere in the bustling neighborhoods of Tokyo, Japan, such as Shinjuku, Shibuya, Omotesando, etc. Diamond lash reason

  • 4 10812 B.N

    B.N

    Unlike previous Japanese brands, which have long been popular in half the sky, B.N has only made its mark in the Japanese false eyelash market in recent years, and it is still relatively niche in China. Its flagship products include false eyelashes, double eyelid patches and nail painting, while eye-related products and implants

  • 5 10615 ARDELL

    ARDELL

    With hundreds of false eyelash products, Ardell has become the most diverse false eyelash brand on the market, with a market share of more than 80% in the United States, and is also the best false eyelash brand selected by the RankStyle website in the United States

  • 6 9934 KOJI 蔻吉

    KOJI 蔻吉

    As Japan's leading brand of makeup tools, KOJI was the first brand in Japan to sell false eyelashes, with more than 12,000 retail stores nationwide. Double eyelid glue and false eyelashes are KOJI's star products, and its false eyelash glue has also occupied the first place in the COSME Awards for a long time.

  • 7 9089 Huda Beauty

    Huda Beauty

    The brand founded by beauty youtuber Huda Kattan, who has tens of millions of followers, has outstanding performance in beauty products such as liquid lipsticks and eyeshadows, and is sold out every time it is released, and false eyelashes are known for their exaggerated makeup. Huda Beauty's false eyelashes are all designed by Huda Kattan

  • 8 5348 M·A· C Mico

    M·A· C Mico

    MAC's bullet lipstick program is well known, and as one of the world's largest professional makeup brands, its false eyelash products are not the ace products, but they are also in the spotlight. MAC's false eyelashes are a makeup line and style in collaboration with the famous American pop singer Maria Kelly

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