China's adult incontinence products market concentration is low, there is a lack of leading enterprises with absolute right to speak, and the brand pattern has not yet been truly formed. Zhenqi has a high market share, and has been mainly OEM (authorized OEM production) business, and then gradually integrated, and developed three self-owned brands of Zhenqi, Jianleshi and Free Life, which have a layout in e-commerce and traditional channels, and the sales of government procurement and nursing home channels are quite good, and the products are mainly sold to institutions. Considering factors such as market demand and price, medical institutions are more willing to cooperate with Chinese brands, so compared with international brands, Chinese brands such as Zhenqi have more market space in the field of adult incontinence products.

Zhenqi nursing pad has a rich product line, including Zhenqi basic nursing pad, free life nursing pad, and Jianleshi nursing pad. The raw materials used in Zhenqi products are mainly imported, especially fluff pulp and SAP. The proportion of core polymer absorbent material SAP will directly affect the water absorption of nursing pads, the water absorption of SAP with enhanced water bead-like distribution is the largest, followed by free life nursing pads, the price of a single piece of 2 yuan is also cheaper than that of the reinforced type of 3 yuan, and the lowest price of a single piece of Zhenqi basic type is only 1.5 yuan, which is suitable for users with long-term needs to reduce the cost of use.