After the state promulgated the "strictest milk powder formula registration system" in 2016, Saint Tranmu is the first goat milk powder brand to pass the formula registration system. Not only that, Shandong Shengyuan, founded in 1998, has had many industry firsts: the first Chinese baby nutrition food company listed on the main board of the NASDAQ in the United States; The first batch of "infant formula milk powder production license" issued by the General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of China; The dairy industry, which has obtained the first "production license for infant formula for special medical purposes", has relatively strong capabilities in formula research and development.
Shengyuan, Biostime, Yili, Yashili and other milk powder head brands all have common characteristics, all of which are mainly based on milk powder, with dairy farms and adjacent factories in the golden milk source belt, while goat milk powder is imported from overseas in large bags of powder, which cannot be traced back to the source of milk. The focus of product promotion is mostly reflected in the various benefits of natural goat milk, which has little to do with the product. For infant formula, the added ingredients are the focus, and because the national standard has clear requirements for the content of various ingredients, the homogenization of these goat milk powders is more serious, and there is little difference between brands.
Shengyuan Milk Powder cooperates with the French dairy giant Sodia Group, has its own factory in France, and uses the largest natural dairy farm milk source in northwest France. The infant formula goat milk powder of Santramu is made of large bags of powder imported from the Netherlands and desalted goat whey powder imported from France, and then processed by dry process in the factory in Qingdao to make the whole sheep formula.
St. Tramu infant formula goat milk powder 900g is sold for 459 yuan, the price is not low, and lutein is added that is beneficial to the baby's eyes. Other selective ingredients such as DHA, ARA, prebiotics, inositol, choline, and L-carnitine are prevalent in infant formula, which is not enough for high-end formulas, but it is also considered to be complete.
