Compared with Sophie, which entered the Chinese market at the same time, the response of Gaojiesi was not great. However, as the world's first sanitary napkin and the first sanitary pad producer, it once occupied as much as 60% of the market share of sanitary napkins in the United States, but it was subsequently overtaken by brands such as Hushubao and Johnson & Johnson.
 
After entering China in 1995, Gaojiesi quickly became one of the leading brands in the Chinese market, and its sanitary pads are small and girly, which has won the love of many young women. The classic series is the mainstream soft surface layer on the market, which can achieve the soft touch of cotton, dry and breathable, and its small Q bag is priced at 0.1 yuan, compared with the price of a single piece of Gaojie Silk Australian cotton pad of 0.4 yuan, it is much cheaper, but the adhesive fixation of the small Q bag is weak, and it is easy to shift when it is greatly moved, although it is an independent package, it is slightly simple.
 
The Luxe Australian cotton pad series is designed in a colourful package that appeals to young women. The cotton surface is made of pure cotton, which is less irritating and is recommended for women with sensitive skin. What's more special is that the tail can be folded at will, and all kinds of pants can fit well, which fits a lot more than a small Q bag, and the price of 42 pieces is 16.9 yuan. If there is still excessive discharge in the last part of the menstrual period, it is recommended to use a high-quality silk mini scarf, and the length of the wings is 190mm, which is enough for daytime use.