MAM's name originates from the word "Mom", which started with the production of pacifiers, accounting for 25% of total sales in the United States and more than 55% in Europe.
For more than 40 years, pacifiers have always been the main business of MAM, and the products have been developed by the International Association for the Medical Research of Children together with health care experts, and have won the "Oscar of the Design Industry" Red Dot Design Award for maternal and child products for their excellent appearance and function, the German iF Design Award, which is recognized by the authority in the field of industrial design, and the MFM Gold Award in 2018.
In the design of the nipple tip, MAM takes the lead, through technical treatment, the Skinsoft silk silicone nipple head and neck is thinner than the ordinary thumb nipple, the softer is higher, the frosted texture of the nipple head can better meet the needs of the baby to suck, and the surface has an anti-slip function, reducing the number of times the nipple slips.
As the first echelon of MAM, the Perfect Series pacifier won the Red Dot Design Award, and the nipple head and neck are thinner, so that the baby's teeth have more room to grow, and the risk of tooth malocclusion is reduced to a certain extent. This pacifier 1 and 2 are suitable for babies over 0-6 months and 6 months respectively, and the 1-stage nipple baffle is designed with 4 holes, and there are raised points on the inside of the panel to increase air circulation. The 2-stage baffle is in the shape of 2 symmetrical ears with larger ventilation holes to increase the breathability and visibility of the baby's face.
The perfect series also has a luminous nipple, which is a rare earth luminescent material, which can be convenient for parents to find the pacifier in time without turning on the light at night to avoid the baby being pressed. The price of the Perfect Series is not cheap, the unit price is as high as 85 yuan, which is about the same as the price of Avent and a pair of Soothie.
The breathable series has wide air vents to reduce skin irritation such as red mouth caused by saliva, which is obviously different from similar products of other brands, the larger the air vents, the smaller the weight of the baffle, the less pressure on the baby's face, and it is easy to clean. The price of the breathable series does not exceed 60 yuan, and there is no night model.
In addition to the main silicone material, MAM also has standard latex pacifiers available for babies aged 6-18 months, and latex pacifiers need to be purchased overseas, and the price of each is not higher than 50 yuan. The mini type is only suitable for babies aged 2-6 months, and the newborn type is only suitable for newborns within 2 months. In addition to the newborn type, both the standard and mini models are available for night use.
Compared with the traditional nipple design with a pull ring, MAM's product design can always hit people's hearts, using the nipple button instead of the pull tab design is not only easy to grasp, no hygienic dead ends, but also can be directly fixed with a pacifier clip, and the nipple button plays the role of a tumbler, ensuring that the nipple head is placed upwards to prevent touching the table. All pacifiers are equipped with hygienic storage boxes, which can be sterilized by adding water directly and heating them in the microwave for three minutes, saving time and trouble.