Recommended series: 3-in-1 crib, 4-in-1 crib
Founded in 2010, babyletto is a mid-range brand under Million Dollar Baby in the United States. MDB is a children's furniture manufacturer in Los Angeles, USA, with 6 brands covering from low-end to high-end baby products, which are widely popular in the United States and have a high market share. The launch of babyletto is a major step in building the company's brand identity, and the brand of affordable cribs has become a significant source of annual revenue for MDB's $10 million.
The babyletto crib is mostly made of New Zealand pine, and the product has passed the GREENGUARD GOLD certification of the UL safety laboratory in the United States, indicating that the product has low chemical emissions. The product can be divided into full-size and compact sizes, and depending on the conversion function, there are two types of full-size cribs: 4-in-1 and 3-in-1. The bed has 4 height-adjustable levels and can be flexibly converted into a toddler bed, sofa bed or full-size bed with different components. The 4-in-1 crib already includes a toddler bed conversion kit, while the 3-in-1 crib requires a separate purchase of a toddler bed with a low side rail. The compact cots Origami and Gelato have only two slats can be adjusted in two steps, while the Origami can be folded directly to save space.
The babyletto crib also topped the Consumer Report, performing "very good" in terms of safety and construction, but performing poorly in terms of ease of use, with the best-selling Hudson 3-in-1 crib being considered "easy to assemble" on the wirecutter and taking about half an hour to assemble. In addition, in terms of crib design, different from the deep atmosphere of Delta Children and Graco, babyletto has more light-colored cribs such as white and wood color, which is more lively.
As MDB's mid-range brand, babyletto cribs range from $270 to $650, and the best-selling Hudson costs $379. But like other American brands, babyletto cribs also need to be purchased by consumers.