Nike, which sits firmly in the second place, but is not satisfied with the second, covets Adi's status as the boss of the football circle, and it took 20 years of pursuit and sneak attacks to finally close the gap and get closer, which is really a football powerhouse that worries Adi. Nike began its football journey in 1971 with the release of "The Nike" football boots, the first pair of shoes to bear the Nike logo. However, the shoe quickly disappeared from public view because it could not adapt to playing in cold, wet weather.
In 1994, Nike launched one of the most important and iconic products in their football shoe history, the Tiempo Premier. In that year's World Cup final in the United States, 8 of the 22 Brazilian players wore Nike Tiempo Premier football boots, and the Brazilian team reached the top of world football for the fourth time through a penalty shootout, and Nike also took advantage of the opportunity to usher in their explosion. It can be said that Tiempo Premier has established Nike's position in the field of football, and has also formed a pattern of competition between the two in the field of football equipment since then. In the 2014 World Cup in Brazil, Nike sponsored 10 participating teams, more than any other brand. In just 20 years, Nike has gone from a newcomer in football to a leading brand, and its strength should not be underestimated.
Today, Nike's soccer toe brand is the Assassin series, which has Superfly, Vapor and other levels under the series. Taking advantage of the 1998 World Cup in France, Nike launched the first generation of assassin football boots suitable for speed centers and forwards. Ronaldo is Nike's hottest spokesperson, and the assassin Superfly he endorses is Nike's most shining and top star product, and it is also Nike's flagship football boot every season. Superfly has launched five generations so far, Flywire, Dynamic Fit upper, Nike Gip system, carbon fiber outsole, ACC technology, and Nike has focused all its top technology on football boots on the Superfly V. In the 2017 Champions League final, Superfly V accompanied Ronaldo to complete the brace of pushing the dead corner and sweeping the front point, and assisted Ronaldo to win the Champions League Golden Boot.
Vapor, which is also a star product of the Assassin series, helped the Assassin successfully counterattack and become the top brand of the Nike football series with the 2006 Vapor III. Now in its 11th generation, the Vapor XI has a textured upper and an innovative grip design that helps to improve ball control and quick turning, making it ideal for strikers. Another shining star in the Assassin series, Neymar, withdrew from the Venomous Bee series to join the Assassin series due to his extreme obsession with assassins, and the top-of-the-line Vapor is his favorite. It is reported that the assassin will usher in Neymar's exclusive color Vapor XI in August 2017 to satisfy the restless hearts of shoe fans.
In addition to the Assassin series, Nike also has a series of legends for midfielders, a poisonous bee for striker players, and ghost cards for playmakers. Among them, the ghost brand series last is wider than the other three series, and it is the series that is more suitable for Asian feet among the four series. Nike football boots cover the high, medium and low ends, and the products can meet the needs of players in different positions on the field, and consumers can purchase them on demand.