British designer Sophia Webster graduated from the Royal College of Art and the Covelus College before completing postgraduate studies at the London College of Fashion, Jimmy Choo's alma mater. After graduating from Casadei, an Italian shoe brand, Sophia Webster was in no hurry to set up her own label and became the chief assistant to Nicholas Kirkwood. Three years later, with Nicholas' encouragement, Sophia set up her own business.
The 28-year-old won numerous awards, including the London College of Fashion-Cowilles Award for Excellence, Drapers Footwear Designer of the Year and Browns Shoe Designer of the Year Award from 2008 to 2010.
Soon, Sophia Webster became popular in the street photography circle, and her brightly colored, humorous and childlike design style made her shoes an excellent tool for street photographers to attract attention. In 2013, less than a year after the brand's founding, Sophia won the Condé Nast Footwear News Award for Newcomer Footwear Designer of the Year and was named one of Time magazine's New Powers of the Year. In addition to winning the hearts of street street photographers, Sophia Webster also has a celebrity following. Kendall Jenner, Scarlett Johansson, and Katy Perry not only sweep the streets, but even walk the red carpet with Sophia.
Sophia's shoes have quite distinctive characteristics, like cellophane for packaging candy, with jumping colors, childlike patterns, and rich decorative details, revealing a sweetness that cannot be hidden. Brightly colored plush balls and "swaggering" wing decorations are her signature designs, and unlike the pink loli style of the same girly department, Sophia's girls are more like mischievous elves. This is reflected in the highly saturated color scheme, even a large number of contrasting designs, as well as the frequent use of geometric patterns such as stripes and polka dots, while high-profile materials such as sequins, PVC, plush, and metallic leather are also a fixture in Sophia Webster's design.
The gorgeous shoes that came out of this fairy tale were caught early by the two happiest women in the world, Barbie and Victoria's Secret Angel. At the 2014 Victoria's Secret show, wing shoes and sneakers became the angels' combat boots; In 2015, Sophia designed a complete set of shoes for Barbie, from high heels to single shoes to sneakers.
Girls who love princess style will definitely not want to miss Sophia Webster. In addition, the designer also designed some mature shoes on the basis of pink colors to meet the needs of customers of different ages, and the price of a pair of Sophia Webster is about 5,000 yuan.