List of product brands > Household daily use > Paper products > Wet wipes > Johnson's baby Wet Wipes Updated: 2025-02-20

Johnson’s baby 强生婴儿

Overall scoring
70
Word-of-mouth ratings
8.8
Popularity index
18505

Johnson's baby Johnson & Johnson Baby Wet Wipes brand introduction

Recommended products: special wipes for hands and mouths, baby cleaning wipes
 
Johnson & Johnson baby entered China in the 80s of the last century, baby shower gel, talcum powder, wet wipes are all familiar products, in the C-NPS China customer recommendation index, although Johnson & Johnson ranked first in the baby/children's bath/emollient category, but in the wet wipes category, there are still a lot of things that need to be improved.
 
Johnson & Johnson Baby, which has been in the maternal and infant industry for more than 30 years, has a convergence of wet wipes products and is lackluster, so it is better to bring forth the new brand in the cotton era and keep up with market trends. Johnson & Johnson Baby currently has a total of 4 baby wipes, in addition to pure water, but also add a series of emulsion ingredients to form a protective film on the skin, which has a certain effect on preventing red farts, but this formula also makes the wipes slightly sticky, not refreshing enough after wiping in summer, and is more suitable for autumn and winter.
 
Johnson & Johnson's baby's wipes are often stacked together when extracted, and it is inevitable to smoke a few sheets when they are in a hurry, and the material is thin, not thick enough, rough to use, skin-friendly in general, and easy to fall off. As a baby product, wet wipes are supposed to be odorless and non-irritating, but the pink packaging of baby Berou skin care wipes is mixed with fragrance, and the fragrance is strong, and even adults are reluctant to use it too much.
 
However, Johnson & Johnson baby wipes have high market popularity and can be easily bought in convenience stores, with 10-draws in small packages and 80-draws. When purchasing in combination, an average set of 80 wipes only costs about 20 yuan, which is cost-effective.