Starting with a yogurt machine, the total revenue of Xiaoxiong, the main "cute household appliances", has exceeded 1 billion yuan in the past ten years, and it has developed rapidly, but its small kitchen appliances including electric cookers and electric stew cups only have advantages in appearance, and the proportion of technology research and development investment in total revenue is far lower than the proportion of brand promotion expenses, and it does not have an advantage in core technology.
However, compared with Midea and Supor, Xiaoxiong provides consumers with more choices in electric cooker and electric stew pot products, with comprehensive capacity design coverage, including large-capacity stew pots designed for multi-person families, and products that are only equipped with a single stew pot and are just suitable for one person, and there are two kinds of inner liners made of white porcelain and purple sand, and some electric stew pots have 304 stainless steel walls, which can be directly used to stew ingredients and are more efficient.
Compared with the electric cooker, the design of the electric stew pot of Little Bear is more diverse, and some of the electric stew pots with steaming function are equipped with a raised steaming rack or built-in steamer, which does not need to take up too much space for people living alone and small kitchens, and is more convenient to use. DDZ-B18N5 comes with a steaming rack, priced at 219 yuan. DDZ-B18H1, which is also equipped with a 1.8L large stew pot, does not have a cooking function, but the basic soup porridge and desserts are fully functional, and the function selection can be adjusted forward and backward through the knob, which is easier to use than the panel buttons, and the price is lower, about 180 yuan.
DDZ-B45B2 comes with 4 small stew cups of 0.5L, and the capacity of the large stew cup 4.5L can also meet the needs of a family of four people, steaming or stewing can be used flexibly, the price is 339 yuan, and the cost performance is considerable.
Different from other brands that mostly select functions by buttons, most of the function keys of the bear electric cooker are designed with knobs, and the electric cooker with small capacity and white porcelain liner cannot be timed, and can only be stewed according to the program set time, but the power is small, the stewing time is long, and it is recommended to set it in advance through the appointment function after calculating the time, 2L DDG-D20M1 is suitable for 1-2 people to use, the appearance is small, but the pot body and inner tank have no handles, which is inconvenient to move, and the price of 129 yuan is more affordable.
Xiaoxiong also specially launched an electric cooker for cooking baby soup porridge, and there are three stages of function keys for babies, toddlers and children to choose from, but there is a certain hard injury, the power is large, and the inner tank capacity is only 0.8L. In addition, there are many problems in the maintenance and after-sales of Xiaoxiong's products, and it is difficult to enjoy after-sales service, and there is a big gap with big brands.