Dulux is an architectural coatings brand founded by the British Imperial Chemical Industries, which was acquired by AkzoNobel in 2008, but in the North American market, the Dulux brand has been acquired by PPG, and the domestic Dulux still belongs to AkzoNobel.
 
AkzoNobel is the world's third largest paint company, with many brands, Chinese consumers are familiar with Laiwei and Dulux all belong to AkzoNobel, and its paint types are mainly powder coatings, architectural coatings and industrial coatings.
 
Dulux has three business segments in China: Decorative Paints, Performance Coatings and Specialty Chemicals, accounting for one-third each, providing almost all categories of interior and exterior paints for the Chinese market, and its products are used in many famous projects such as the Bird's Nest, Water Cube and Shanghai Lujiazui Financial Center.
 
In China's paint market, Dulux is an absolute first-line brand, with a high degree of market recognition, and entered China only one year later than Nippon, and is currently Nippon's main opponent in China. Although the development momentum and market performance of Dulux in recent years are not as good as Nippon, Dulux still has certain advantages in terms of product functions and types when it comes to exterior wall paint.
 
Dulux exterior paints can be divided into three types according to their function: elastic, weather-resistant and durable. Elastomeric paint has strong flexibility and good resilience, which can bridge micro-cracks on the surface of buildings and prevent leakage. Weather-resistant paints have good adhesion, are more resistant to wind and rain and ultraviolet rays, and have good color retention. The durable paint film is thick, not easy to powder and fall off, and can protect the building for a long time.
 
At present, Dulux has achieved complete localization, latex paint is basically produced in Shanghai AkzoNobel Swire Paint Oil Company, its product line is very wide, exterior wall paint has primer, strengthening function and economic and environmental protection three series, all of which contain elasticity, weather resistance and durability three types, the number of products is much richer than Nippon.
 
There are 4 products in the Dulux primer series, namely three types of elasticity, weather-resistant and durable type of Polyju and one Meishili weather-resistant type, the main ingredients are high-concentration acrylic emulsions, each barrel is 15 liters, which can paint about 150 square meters of walls, and the price is about 500 yuan, which is cost-effective.
 
When it comes to topcoats, Dulux excels at balancing functionality and decoration, with 1,800 colours to choose from, and Dulux Resilient Weathercoat is particularly recommended. Dulux elastic rain paint will be elastic, durable and weather resistance three-in-one, from the user feedback results, its paint film after painting and molding has excellent elasticity, can easily cover fine cracks, far better than ordinary exterior wall paint, and through the formation of a protective layer on the surface of the wall, both excellent weather resistance and water resistance, can withstand the sun or rain for a long time, the price is slightly higher, about 450 yuan / 5L.
 
The economic and environmental protection series of Polygyu general durable exterior wall paint can also be considered, its excellent alkali resistance and hiding power can effectively prevent wall peeling, cracks and other problems, protect the wall construction effect, weather resistance and durability are also good, the price of 15 liters is only 550 yuan, and the cost of large-scale use is low.