Panasonic is a long-established imaging manufacturer, with a first-mover advantage in the fields of mirrorless cameras, card cameras, and cameras, and its overall camera market share ranks among the top five. Overall, Panasonic's card player products are more oriented to mass users than Sony, and they are easier to use.
 
It is not uncommon for Japanese camera manufacturers to cooperate with German optical brands, and Panasonic has cooperated with Leica, the legendary German camera brand. Leica's 100-year history in optics is undeniable, and Panasonic's outstanding digital imaging technology complements Leica's, with high-end cameras featuring the Leica logo on their lenses.
 
Most of the new cameras released by Sony and Canon use contrast and phase mixing focusing, while Panasonic uses pure contrast focusing. Contrast focus is adjusted from the final frame, and the focusing accuracy is extremely high. Generally speaking, contrast focusing requires repeated comparison of images to confirm the focus point, and the reaction time is slower than phase focusing. However, Panasonic's DFD contrast focusing technology is faster and more reliable than many DSLRs, and even entry-level Panasonic cameras have very fast focusing performance. Panasonic's DFD technology brings several interesting ways to play, such as quickly shooting a series of images at different focusing distances, enabling the ability to take pictures before focusing, and compositing images with a large depth of field.
 
Panasonic has launched a number of powerful large-bottom zoom cameras to benchmark Sony black cards, and the price is significantly lower than that of models of the same specifications of black cards, compared with Canon's models, they are more professional and cost-effective. The shape of the Panasonic portable camera is not as simple and capable as the Sony black card, and the body has its own handle, which improves the grip and shape, and pays more attention to practicality. Panasonic focuses on video shooting in the field of mirrorless cameras, and Panasonic's portable cameras also inherit this traditional advantage, most of the models on sale support 4K video shooting, and with excellent anti-shake technology, if you want to buy a card player for shooting video, Panasonic is preferred.
 
Panasonic is the representative of the M4/3 format in the anti-counter camp. As the name suggests, the M4/3 format sensor measures 4/3 inches, which is more than 50% larger than the one-inch sensor on the Sony RX100, and has better low-light shooting capabilities and bokeh effects. Panasonic also took advantage of the trend to launch the LX100, a largesole card player with an M4/3 format sensor, using a Leica-certified lens with an equivalent focal length of 24-75mm, and a maximum aperture of F1.7, which is a rare combination of large outsole and large aperture in portable cameras. The LX100 was a sensation when it was released, thanks to its powerful in-camera features, fast focusing, professional control, and support for 4K video shooting. The Leica D-Lux Typ109 is based on the Panasonic LX100.
 
The Panasonic LX10 is one of the successors to the LX100, which features the same 20.1-megapixel one-inch sensor and 24-70mm equivalent lens as the Sony RX100-V. Although the sensor is smaller than the LX100, the maximum aperture has been increased to F1.4, which is the largest aperture in a card machine, and is a full stop ahead of the RX100-V. The camera uses a 180-degree flip touch screen to support touch focusing, and the experience is smooth. The most critical improvement is the inclusion of the highly acclaimed 5-axis stabilization technology, which is more effective than 3-axis lens stabilization.
 
The Sony RX100-VI was well received for upgrading the lens from 24-70mm to 24-200mm, while Panasonic introduced the ZS110 and ZS220 card players with larger focal lengths. The body configuration of these two products is basically the same as the LX10 introduced earlier, with the only difference being the lens. The ZS110 uses an equivalent 25-250mm lens, the ZS220 uses a more exaggerated 24-360mm lens, and the lens can be reduced to a small size. However, a larger focal length inevitably sacrifices the maximum aperture of the lens, with the ZS110 having a maximum aperture of F2.8 and the ZS220 only F3.3, which is a big gap in bokeh effect and night shooting capability compared to the LX10 with an F1.4 aperture.
 
Panasonic also has several models with 1/2.3-inch sensors, DC-ZS70 is an equivalent focal length 24-720mm camera, the data seems to be far better than the models introduced above, this is due to the fact that the photographic effect of the small-size sensor is equivalent to taking out a small part of the middle part of the picture taken by the large-size sensor to zoom in, and the angle of view has become farther away, but the image quality is completely incomparable, and the shaking of the hand will be doubled in the telephoto, making it difficult to take clear photos. The actual long-range shooting effect of this kind of small-bottom telephoto camera is almost the same as that of the ZS220 with a large bottom and medium-focus, and the recommendation is average.
 
The overall performance of Panasonic's portable camera, such as lenses, sensors, and video shooting, is on par with Sony's black card, and even the LX100, which was released a few years ago, still has many bright spots today. Considering that the Panasonic model of the same level only needs about two-thirds of the price of the Sony black card, and the function is more practical, it is a very cost-effective choice.