Sony has built a huge imaging empire, but all image-related industries have Sony's presence. Sony is known for its endless "black technology", and is a bellwether leading the technology trend in the fields of mirrorless cameras, card cameras, and video cameras.
 
Sony occupies half of the global market in the field of image sensors, and not only all kinds of mobile phone manufacturers, but even camera peers need to buy Sony sensors. There is a saying in the field of cameras: the bottom is bigger and the bottom is the sensor, and the bigger the sensor means better picture quality, and the card machine has always been at the bottom of the chain of contempt for photographic equipment, just because the bottom is too small. It wasn't until 2012 that Sony's "black card" was born, creating a new camera category: outsole card machine. Don't look at the small size, it can be sold more expensive than a DSLR.
 
After several years of development, Black Card has launched 4 product series with different styles: RX100, RX10, RX10, RX1, and RX0. Overall, zoom cameras are able to optically zoom for easier use, while fixed-focus cameras have good image quality.
 
Outsole zoom card machine RX100
 
The Black Card RX100 is a zoom camera, positioned quasi-professional, with a body the size of the palm of your hand, which can be easily tucked into your pants pocket. The black card integrates a one-inch sensor, a 3-10x optical zoom lens, a pop-up electronic viewfinder and a wealth of custom buttons and dials in an extremely limited space, and the operation is no less professional than that of an ordinary SLR. The state-of-the-art 1-inch stacked sensor is 5 times larger than the average mobile phone, and the small blue mark "ZEISS" on the camera indicates that the lens uses Carl Zeiss optical technology. RX100 has been updated to the 6th generation, each generation is the benchmark leading the wave of technology, in the lens focal length, focusing performance, continuous shooting speed, video capabilities in each generation has a certain degree of upgrades, the current market six generations coexist, the official price from 2000-8000 yuan.
 
Large-bottom telephoto camera RX10
 
The Black Card RX10 is equivalent to the RX100 upgraded to a telephoto lens, with a Zeiss lens with an equivalent focal length of 24-600mm and a 25x optical zoom. The RX10 has been updated to the 4th generation, and the price has reached up to 10,000 yuan. While many brands have telephoto cameras with larger zoom magnifications, the vast majority of telephoto cameras use a 1/2.3-inch sensor, which is not on the same level as the RX10's one-inch sensor. The RX10 is one of the few telephoto cameras on the market that combines a large sensor with a large zoom lens, and Consumer Reports ranks the RX10 at the top of the list of premium digital cameras. The RX10 is close to a compact DSLR in size, but when measured by focal length, the RX10 is still a portable camera.
 
Mini prime camera RX0
 
The RX0 is only the size of two matchboxes, which is comparable to the GoPro, but it is incredibly stuffed with a 1-inch sensor, which is 5 times larger than the GoPro's sensor, and uses a 24mm focal length Zeiss prime lens, which is quite serious in terms of image quality, and the machine also has a waterproof, dustproof, and crash-proof body. However, due to the lack of optical image stabilization, its application in the field of sports photography is limited. Don't look small, the RX0 price is close to 4000 yuan, but its aperture is limited to F4 is not adjustable, the shutter speed is limited to a minimum of only 1/4 second, long exposure is not possible, and there are many restrictions when shooting seriously. But as a big-bottomed camera that can be hung on the body, its appearance has once again created a new camera category, and the follow-up models are worth looking forward to.
 
Full-frame fixed-focus camera RX1
 
The RX1 is Sony's flagship card machine, positioned as a professional-grade. Although it is about the size of the Black Card RX100, it is incredibly crammed into a "full-frame" sensor. The full-frame sensor is equivalent to the 135 film size of the past, which is twice as large as the sensor found on most DSLRs and is the standard for top-of-the-line cameras. The larger sensor poses a great test to the lens, and Sony has paired the RX1 with a Zeiss 35mmF2 large-aperture prime lens, which is not as convenient as a zoom lens, but it is better than a small size and high optical quality. RX1RM2 is the latest model in the series, priced at about 20,000 yuan, equipped with a 42.4 million pixel adjustable low-pass filter sensor, its image quality level exceeds that of other card players for an era, even in the same price SLR/mirrorless system is difficult to match.
 
summary
 
Sony's black card series cameras have the best sensor, Zeiss lenses with excellent optical quality, focusing and continuous shooting speed comparable to flagship SLRs, first-class video capabilities, and comprehensive hardware strength far beyond competing products. However, Sony can't wait to bring out the most amazing technology, but sometimes the user experience is not as great as it seems. Sony cameras are known for their high-frequency replacement, which is certainly a reflection of the strength of the manufacturer, but many products have the shadow of rushing to market, the experience is not perfect, and the depreciation is relatively fast, which is in stark contrast to the conservative but steady Canon.
 
If you are a professional enthusiast who pursues picture quality and new technology, Sony Black Card is the best choice; For ordinary users, its professional positioning and show-off features often fail to bring an experience that matches its price.
 
※How to choose the 3rd-6th generation models of the RX100?
 
The 3rd, 4th, and 5th generations of the RX100 all use equivalent 24-70mm focal length lenses, and the wide-angle end of the lens is a little wider than that of the mobile phone camera, with 3x optical zoom ability, which basically covers the golden focal length for daily use; The wide aperture of up to F1.8-F2.8 is much better for low-light shooting and background blur than the common 18-55mm set lenses for DSLRs. RX100 6th generation lens focal length increased to 24-200 mm in the same volume, with good telephoto capabilities, with 315 phase focus detection points, the fastest focusing only 0.05 seconds, support an astonishing 24 shots per second high-speed continuous shooting, even the flagship SLR priced at tens of thousands of yuan can not reach this continuous shooting speed.
 
The Black Card RX100 series video is powerful, and the 4th, 5th, and 6th generations all have high bitrate 4K video shooting capabilities, and support up to 1000fps super slow motion, and 2 seconds of shooting is enough to watch back for 1 and a half minutes. The RX100 features a flip-out touchscreen that allows you to monitor your selfies in real-time, making it ideal for vloggers. Although the parameters of the black card look very good, but if it is a professional video machine, the black card is not perfect, its battery life is short, the body is easy to overheat and shut down when shooting4K shooting, and there are many restrictions when upgrading shooting, the most fatal is that the machine lacks a microphone interface and hot shoe, which limits the sound quality level, and consumers with higher shooting needs should buy a video player in a mirrorless camera.