Friend fun

Overall scoring
80
Popularity index
14950

Friends fun brand introduction

Friend Fun logo

A comprehensive multinational food enterprise under South Korea's Holiyou Group, focusing on the production and sales of potato chips series foods

Friends is a potato chip brand owned by Holiyou, launched in 200607 monthsListed. Founded in 1956, Holiyou is one of the four largest food companies in Korea.

In December 1995, Holiyou Food Co., Ltd. was established, which became the beginning of Holiyo (China) business. Over the past 15 years, Holiyou has gradually grown from scratch to a comprehensive food enterprise with four independent legal entities, spanning four categories, channels throughout the country, and annual sales of more than 3 billion, with an average growth rate of nearly 50% in the past 10 years.

成绩的取得,在于好丽友坚持“培育人才、创造价值、奉献社会”的经营理念,坚持良心品质,用心做人,踏实做事。在日常经营中,好丽友奉行“Smart式思考和Strong式行动”的"Only Orion"哲学,通过差异化(Differentiation)、选择与集中(Choice & Focus)、步步为盈(Step by Step)以及本地化(Localization)战略营造顾客满意(Customers’ Satisfaction)。


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