Yantai Xiwang Food Co., Ltd., one of the top ten brands of ham sausage, a famous trademark in Shandong Province, a large-scale production base of marinated meat products, is a food enterprise mainly engaged in the processing and chain sales of low-temperature meat products
Founded in 1996, Xiwang Group is mainly engaged in the processing and sales of low-temperature meat products. Xiwang Group adheres to the business philosophy of "revitalizing the national food industry and establishing the international brand of Xiwang", and always takes "a healthier life for human beings" as its mission, seizes opportunities, develops and innovates, and accelerates the pace of enterprise modernization.
Xiwang Group is an outstanding enterprise in the production of marinated meat products in China.Xiwang Group has two major product series, Chinese and Western, with more than 300 listed products and 200 new products in reserve. Xiwang adopts the sales model of international chain direct sales, so that the company's brand image is deeply rooted in the hearts of consumers. Xiwang Group now has more than 1,000 directly operated chain stores and more than 10,000 sales channels, achieving "seamless" coverage in the Shandong market, and is widely recognized and welcomed by consumers around the world.
Xiwang Group has applied for 106 national patents, based on advanced management experience in the meat industry, Xiwang Group has been established as the formulation and revision unit of industry regulations and standards by relevant state departments for many times. Xiwang Group is a member of the "First National Technical Committee for Standardization of Meat, Poultry and Egg Products", responsible for the formulation of national standards in the fields of poultry and livestock meat products and egg products. Xiwang Group participated in the drafting of national standards such as "Sauce and Marinated Meat Products", "Chinese Sausages", "Terminology of Meat and Meat Products", and participated in the drafting of a series of industry standards such as "Quality and Safety Requirements for Low-temperature Meat Products", "Requirements for Sales and Service of Processed Food - Meat Products", "Guidelines for the Use of Non-meat Protein Products in the Processing of Livestock and Poultry Meat Products", "Water-saving Requirements for Meat, Poultry and Egg Products Processing Plants", etc.
Xiwang Group will continue to take "a healthier life for human beings" as its mission, devote itself to the production and sales of low-temperature meat products, and create the most competitive and influential international brand.
