L'Oréal (China) Co., Ltd., Giorgio Armani Giorgio Armani, whose fragrances and base makeup are timeless, was licensed by L'Oréal in 1989 to promote Giorgio Armani cosmetics in the fashion industry
After his great success in the field of clothing, Mr. Giorgio Armani applied the concept of haute couture to the beauty sector, which was originally a fast-moving consumer product, making each beauty product a timeless work of art. Today, the meaning of "wearing Armani" has successfully extended to skincare, make-up and fragrance. As a professional beauty brand at the top of the pyramid, since its inception in 2000, it has been warmly supported by world superstars and professional makeup artists around the world in a very short period of time, and has become the favorite of aristocratic celebrities and fashionistas.
The Armani Aristocratic fragrance collection is the world's first fragrance collection to capture the essence of Haute Couture. At first, it was Mr. Armani's personal perfume that he personally concocted, but then he decided to share it with the world because of the enthusiasm of his friends. Armani's star fragrance collection also has many classic heirlooms. Among them, the world's No. 1 selling classic men's fragrance - ACQUA DI GIO Armani Passion Men's Perfume, conveys the pure unity of man and nature; There are also the hottest fragrances for women, ACQUA DI GIOIA Armani New Sentiment Women's Eau de Parfum and CODE Imprint Women's Eau de Parfum, which exude an irresistible Armani classic feminine charm.
"Pink Wardrobe" is a collective term for all of Armani's base makeup products, which is Armani's haute couture for the face skin, just like the wardrobe carefully selected by European and American celebrities when they usually dress. The brand's lovers choose products based on different skin types, and they can be worn with the same grace as the international superstars on the Oscar red carpet, and the Armani star can be seen in every gesture. In September 2013, Armani launched the world's first unique foundation essence - "Extreme Satin Silk Essence Foundation", which subverts the traditional formula that foundation products must contain water, with an extraordinarily light texture, moisturizing makeup, meeting all the needs of Chinese women, and wearing luxurious and light Armani for all faces!
The ingenious elements of nature, the harmony and perfection of nature, are the source of inspiration for Mr. Armani's creations. The active volcanic island of Pantelleria, known as the "Black Pearl of the Mediterranean" by ancient Greece, has a unique structure formed by natural minerals deep in the heart of the earth, which can be well absorbed by the body and provide repairing energy to give the skin a rejuvenated and youthful glow. Armani Labs is the first to use the patented "high-temperature instantaneous condensation technology" to perfectly seal the "life source kinetic energy" extracted from the resuscitation plant South African phoenix grass. With the perfect combination of cutting-edge research in dermatology, resuscitation botany and biochemistry, the revolutionary Armani "Black Key" skincare line was born.
1989 L'Oréal signs a licensing agreement with Giorgio Armani, which allows L'Oréal to promote this exceptional brand in the fashion industry.
