Clinique Clinique

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Clinique brand introduction

Clinique logo

Estee Lauder (Shanghai) Trading Co., Ltd., Clinique Clinique, founded in the United States in 1968, is famous for its three-step basic skin care process, with special effect lotion and butter as its best-selling products, and launched a series of men's products in 1976

Clinique is the world's top cosmetics brand, producing and selling premium skincare products, color cosmetics and fragrances.

Since its founding in 1968, Clinique has been recognized worldwide for its high-quality skincare and makeup products formulated by dermatologists, allergy tested, and 100% fragrance-free.

Clinique's mission is to meet the unique skincare needs of every user, and Clinique is the best example of this philosophy: cleanse your skin with Clinique Cleansing Bar, then cleanse your skin with Clinique Cleanser, and finally moisturize your skin with Clinique Body Lotion.

Company Introduction:

2005 Clinique Laboratories, LLC. is a world-renowned manufacturer and marketer of premium skincare, makeup, haircare, and fragrance products. Founded in 1968, Clinique launched skincare and makeup products, all of which are allergy tested and 100% fragrance-free. Our products meet the needs of a wide range of skin types and are developed by leading dermatologists. The most critical aspect of Clinique skincare products is the basic skincare three steps: cleansing, clearing the skin, and moisturizing.

At present, the CLINIQUE brand belongs to the Estee Lauder Companies, and it cleanses, cleanses and moisturizes in three steps twice a day, which are to achieve fast and effective skin care results. Because of the unique concept of the product, we want to establish a professional image of skin experts, so we attach importance to various text messages to communicate with consumers. Before purchasing skin care products, the beauty consultant will ask dermatologists several questions that must be asked during consultations, such as eye color, skin reaction to sun exposure, skin tone, pore size, and oil secretion.

In addition to women's face care products, body products, makeup, women's perfume and sunscreen products, there are also men's skin care products and hair products. The women's section also includes products such as shampoos, pomades, hairsprays, mousses, etc. It is an important brand that develops cosmetics and skin care services in an all-round way.

Clinique was the first and most well-known to be the Three Steps of Skincare – Cleanse, Tone and Moisturize. All Clinique products are formulated by skin experts and are allergy tested to ensure they are fragrance-free. In recent years, the brand's moisturizing series has also been favored by consumers.

The Treasure of the Town: The Three-Step Skincare Journey – Launched by CLINIQUE since the brand's inception in 1968, the three-step concept advocates the philosophy that simplicity is beauty, and still adheres to the combination of "cleansing soap, lotion, and special effect lotion". In addition to the three products in steps 1, 2 and 3, any skin care products can get twice the result with half the effort, providing the most simple, safe and effective care for the skin.


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