Estee Lauder

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EsteeLauder brand introduction

EsteeLauder logo

Founded in 1946 in the United States, the world's top makeup brand, started with skin cream production, anti-aging repair skin care products, small brown bottle repair family/red pomegranate series/multi-effect Zhiyan series is its star product

Estee Lauder is the flagship cosmetics brand of The Estee Lauder Companies, founded in New York in 1946, and is famous for its anti-aging and repairing skin care products. The Estée Lauder Companies is a leading global producer and marketer. Estée Lauder's skincare, make-up and fragrance products are the best examples of science and art combined.

Own a skincare brandCliniqueLa Mer , LAB SERIES, Prescriptives,Origins , as well as cosmetic brandsBobbi Brown、M·A· C, and men's perfume brandsAramisAt the same time, the company also carries out OEM production of perfumes for 7 top American fashion brands, such as Donna Karan and Michael Kors

History

In 1946, Mrs. Estée Lauder founded the Estée Lauder brand with a desire to "bring beauty to every woman" and founded the company that bears her name, along with her first product: a bottle of skin cream developed by her uncle, who was a chemist. And before the cream was finally labeled Estee Lauder, it had already garnered a loyal following.

In 1953, Estée Lauder launched YouthDew, a scented bath oil that could be used as a perfume.The "Dew of Youth" was a great success when it was launched, breaking the dominance of French perfumes, so that high-end perfumes are no longer a luxury that only a few ladies can use, and Estee Lauder has also gained a reputation for innovation and quality.

In 1964, men's perfume and beauty products were introduced.

In 1968, Clinique laboratory was established to develop and produce beauty and skin care products that have passed anti-allergy tests and do not contain fragrance.

In 1990, in response to the global trend of environmental protection, Estee Lauder established Origin Co., Ltd., which develops products that highlight natural plant-based formulas, and all packaging can be recycled without animal testing.


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