Jinba Men's Wear Co., Ltd., jacket - one of the top ten brands of men's wear, began in 1980, an iconic brand of high-end jacket and business casual men's wear, a jacket industry standard revision unit, and an international men's wear enterprise focusing on the business casual market

Jinba Menswear was founded in 1980 and the brand is headquartered in Shanghai.

As a leading brand of high-end jackets and business casual men's wear in China, Jinba Menswear adheres to the vision of "a respected international men's wear leader" and adheres to the mission of "providing leading business casual men's wear with jackets for the wealth-creating group and becoming their dress housekeeper", focusing on jackets for 36 years, and constantly leading the R&D and design of jackets and supporting clothing.

In the 36 years of development of focusing on jackets, Jinba men's wear has been concentrated, professional, and focused on the business casual men's wear market with jackets as the core category, and has won a good reputation from consumers with "leading design" and "better version", and has become a landmark brand in China's casual men's wear industry through superb and leading product development and design, strong brand operation and management, and a stable and complete monopoly sales system.

The core consumers of Jinba men's wear are the wealth-creating group with entrepreneurs as the main body, and the core age is 30 to 45 years old. Jinba Men's Wear provides high-quality clothing that is "suitable for business and leisure" for the wealth-creating group, so that they can dress more elegantly and appropriately.

Jinba men's wear now has nearly 3,000 brand stores with unified image and standardized management in the country.

As the secretary enterprise of the jacket standard formulation working group of the National Garment Standardization Technical Committee, Jinba menswear has led the promotion and completion of the important task of formulating and revising the national standard for jackets by relying on the national jacket laboratory established for nearly 20 years; Jinba men's wear was selected and established as the "China Jacket Color R&D Base" by the China Fashion Color Association, which is the incubation base for the innovation ability and fashion competitiveness of China's jacket industry; Jinba Men's Wear is the first batch of "China Textile and Apparel Brand Building and Supply Chain Management Pilot Enterprises", a brand demonstration enterprise supported by the 12th Five-Year Plan of the national textile and garment industry, and a benchmark enterprise for China's successful brand innovation and seeking international fashion influence.