It is a well-known domestic cinema distribution and film projection enterprise, and a director unit of China Film Distribution and Projection Association, which is committed to the investment, operation and management of cinemas in cities at all levels in China

Founded in 2004, Guangzhou Jinyi Film and Television Media Co., Ltd. (hereinafter referred to as "Jinyi Co., Ltd.") is a well-known cinema distribution and film projection enterprise in China. The company has always adhered to the business philosophy of "showing the charm of movies and spreading film culture", and constantly creates a first-class space for the audience to enjoy movies.

Jinyi has been committed to the investment, operation and management of cinemas in cities at all levels in China. As of August 2012, Jinyi Cinemas has a total of 108 cinemas, including 28 franchised cinemas in addition to the 80 cinemas directly invested by Jinyi Cinemas, operating in more than 30 cities such as Beijing, Shanghai and Guangzhou. Jinyi Co., Ltd. has more than 30 cinemas under construction, and more than 100 cinema investment projects have officially signed lease agreements or lease letters of intent, forming a sufficient project reserve. As a member of the first phalanx of the national cinema distribution and cinema projection industry, the company has fully learned from the advanced management experience of internationally renowned cinema chains, and with years of experience accumulation, it has integrated and created, formed a unique management and operation mechanism of Jinyi Co., Ltd., and achieved good operating benefits. In 2011, the 4 Jinyi Cinema Line achieved a box office of 851 million yuan, accounting for 6.49% of the national urban box office, ranking fifth in the national urban cinema line. In the future, with the strengthening of the company's cinema expansion efforts, the company's market share will be further increased.

With the continuous growth of Jinyi shares, in addition to continuing to adhere to the development of film terminal business as the main body, the company will gradually extend its business development to distribution, production upstream business, post-film products, screen advertising, etc., to build a diversified film and television group company with a complete industrial chain, become one of the leading film investors and operators, and become a first-class film and television media group in China.