Owned by Pearl River Film Group, it is a leading brand of social cinemas, a resource integrator of high-quality cinema management, and a professional company engaged in the management of the whole industry chain such as film production, distribution, and cinemas

China Film Southern Film Shinkansen Co., Ltd. is a resource integrator of global high-quality cinema management, a strong cinema chain with strength in Chinese mainland, and a leading cinema line leading the box office in Guangdong, and has won the honor of "Cinema of the Year" in the 2011 Variety People of the Year selection. Adhering to the spirit of connecting the past and the next, China Film South has always maintained the establishment, deepening and innovation of the cinema brand, so that the cinema can still hit the water and curb the flying boat in today's fierce competition, maintain its own strength, give full play to its unique advantages, and seize the opportunity. The cinema line is dedicated to the implementation of the 12-character concept tenet of "new concept, planning first, good brand, and deep excavation". In addition, it has been adhering to the policy of sincere cooperation, opening up its own resources, effectively integrating film resources, venues, media, advertising and other elements, and discussing and developing various types of cooperation with major brands and enterprises to enhance brand influence and appeal. In 2014, the total box office of China Film South was as high as nearly 1.98 billion yuan. As of May 31, 2015, it has 326 theaters with 1,793 screens, and the cumulative box office in just five months has reached 1.17 billion yuan, ranking first in China's cinema chain and a strategic center of the film industry in the Chinese mainland market.

Zhujiang Film Media Co., Ltd. was jointly established by Zhujiang Film Group and Guangdong Film Company in July 2011, which is a full-industry chain company engaged in film production, distribution, cinema operation and management, and cinema construction, and is also the main business operation platform of Zhujiang Film Group. The China Film Southern Film Shinkansen under its jurisdiction has 326 cinemas and more than 1,793 screens, and as of May 31, 2015, the box office has reached 1.17 billion yuan, ranking first in Guangdong.

Adhering to the enterprise spirit of pragmatism, innovation, teamwork and respect for individuals, Pearl River Pictures strives to build an innovative film company in the Internet era and become a service provider for China's film industry. Pearl River Pictures has accumulated certain achievements in the film industry by improving consumer experience, promoting film distribution through the promotion of cinema chain services, driving production through film distribution, and promoting the overall improvement of corporate quality and brand through production, and will continue to strive to continue to move forward.