Founded in 1993, it is a well-known brand of infant toys, a famous trademark in Guangdong Province, a listed company, a leading pan-entertainment industry platform in China, and a large animation and entertainment culture industry group in China

Founded in 1993, AULDEY is one of the largest animation and entertainment culture industry groups in China. Since its establishment, Alpha Animation has been adhering to the corporate philosophy of "creating happiness, wisdom and dreams for the world", constantly surpassing itself and practicing innovation and development. On September 10, 2009, Alpha Animation was publicly listed on the Shenzhen Stock Exchange (stock code: 002292).

On March 8, 2016, Guangdong Alpha Animation Culture Co., Ltd. changed its name to Alpha Entertainment Co., Ltd.

Founded in 1993, Alpha Entertainment Co., Ltd. (stock code: 002292) adheres to the mission of "making happiness and dreams everywhere", and after more than 20 years of development, it has grown into the largest animation culture group in China and one of the leading pan-entertainment industry platforms in China.

Alpha has more than 10 original animation studios such as Original Power, Wolf Smoke Animation, Tai Chi Mouse, etc., and has created a high-quality IP matrix covering all ages: including IPs such as "Pleasant Goat and Big Big Wolf", "Armored Warrior", "Balala Little Demon Fairy", "Super Wings", "Happy Superman" and other IPs for K12 people; IPs such as "100,000 Bad Jokes", "End Brain", "Chick Bee", "Zhensoul Street", "Bakken Bear", "Tai Chi Mouse", "Kung Fu Chef Niang" for teenagers and people of all ages.

In addition to continuously building and cultivating many well-known IPs, Alpha actively develops the whole pan-entertainment industry, and has built a content ecology with IP as the core, integrating novels, comics, animation, and movies, as well as an industrial platform spanning media, toys, consumer goods, education, theme parks and other sectors.