Hape

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Hape brand introduction

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Ningbo Yiren Toys Co., Ltd., Hape, founded in Germany in 1986, is a world-renowned bamboo/wooden toy brand, a large-scale multinational enterprise integrating R&D, production and sales of wooden and bamboo toys

Hape has a long-cherished desire to help children around the world achieve their dreams. This good wish began before 1986.

In the eighties of the last century, a young caster welcomed his first child. Because of his childhood and wooden toys formed an indissoluble bond, in order to let his baby can have a rich childhood like other children, he simply began to make his own toys. In this way, the child has a different childhood, and Dad's wooden toys are becoming more and more distinctive, and the production process is becoming more and more exquisite. At the strong request of some local kindergartens, he started by providing preschool education props and embarked on the road of developing toys, which is Hape's earliest company, Handstein Peter Kindergarten Service (hereinafter referred to as HaPe Kiga Service).

This father is Peter Handstein, the founder and chairman of Hape. The year, 1986.

From an ordinary kindergarten toy supplier to a world-renowned high-quality toy brand, the brand has undergone a long transformation. Today, Hape is a registered trademark and has become an international cutting-edge bamboo and wooden toy brand sold in more than 50 countries and regions around the world. It is not only committed to the development of beautiful toys, but also insists on paying attention to the future of Mother Earth, and is committed to acting as the "environmental guardian" of the industry, strictly controlling all aspects from the source, process, and terminal, and striving to minimize the negative impact on the environment.

For nearly 30 years, Hape toys have always insisted on originality, and the group has brought together a group of outstanding designers from all over the world, using natural high-quality environmentally friendly materials and German manufacturing processes and standards, so that each Hape toy can become a long-lasting companion in childhood.

Hape ("hah-pay") takes the initials of the founder to form the company and brand name, and takes the homonym "Happy", which means that we want to create a happy kingdom for children all over the world.


This brand introduction page is provided with graphic information PP10011304 Collation compilation uploaded, last updated: 2025-05-05  Information error correction  disclaimer