Xiao Tong, a writer of the Liang Dynasty of the Southern Dynasty, said that "if it is gold and steel, it is a famous appearance; It must be a permanent residence, that is, "Fang Suo" is the place where the word "Fang Suo" comes out, and the founder Mao Jihong borrowed it as a name, which has a strong meaning of this Ming Zhi. Although it is called a bookstore, Fangsuo has gone far beyond the definition of a bookstore, integrating books, aesthetic lifestyle products, plants, clothing, exhibition space, cultural lectures and coffee, and has become one of the most representative public cultural spaces in China today.

In 2011, Fang's first store opened in Guangzhou, and since its establishment, various awards have been pouring in. Architectural Digest (US Edition), an authoritative lifestyle publication, has selected it as one of the 15 most beautiful bookstores in the world, and many awards such as the iF Design Awards in Germany and the Good Design Award in Japan have made Fangsuo famous not only in China but also around the world. In 2015, the Fangsuo team stepped into the mountain city and opened its third store in the country, adding another place for readers in Chongqing to read.

Fang has a unique insight into the interior design, combining local characteristics with the bookstore environment. For example, the Chengdu Fangsuo is like a scripture pavilion, while the Chongqing store is designed with elements of a mountain city, and the bookstore is staggered and graceful, like a microcosm of the slopes and bumps: the pillars are thick and slightly inclined, the bookshelves are staggered, and the stairs and ramps are dense. Although the bookstore is a whole floor, many of the above designs give it a strong sense of hierarchy. The lighting in the library area is not bright and transparent, but it is very quiet and not dazzling at all. Under the ultimate environmental design, Fang Suo also has an excellent reading atmosphere, every staircase will become a place for readers to live, in the faint fragrance of books, only the sound of turning books in the ear, in the noisy Guanyin Bridge, can find such a quiet place, it is really rare. In addition to the book area, there is also a clothing area, a beverage area, an aesthetic area and a small exhibition area, each area is not clearly separated, but it is naturally separated from the book area, integrated but does not interfere with each other. The creative boutiques in the aesthetic area will also be favored by many young people, and they are well-made and have a distinct personality.

In terms of scale, Fangsuo is naturally a leader in the industry. The Chongqing store covers an area of about 2,400 square meters, with a book area of 1,500 square meters, and 140,000 books covering more than 40,000 kinds of books. Humanities, arts, social sciences, life and other categories are among them, including books in foreign languages and Hong Kong and Taiwan. Among them, the literature category located next to the large ramp in the store is the most popular among readers, and its classification is detailed, including modern and contemporary China, general Chinese literature, Japan, Europe, Britain and the United States, and poetry are listed one by one, providing readers with a high degree of convenience in finding books. Compared to most bookstores, Fang Suo does not put the chicken soup books with high sales in a prominent position, which is one of the reasons why it can be at the top of the list.

The cultural activities planned by Fang are also a highlight of the bookstore. The exhibition area of hundreds of square meters will hold a variety of large and small activities every week, covering lectures, exhibitions, book signings and many other forms. The Chongqing store has invited well-known writers such as Feng Tang and Ma Jiahui to give lectures. Most of the exhibitions held by the bookstore are unique and innovative, and there are also highly interactive experiential activities such as reading aloud. Information on the relevant activities of the firm will generally be announced in advance on official channels.