In 2016, Wangpin Formosa Plastic Steak won the honor of "No. 1 Brand" in the C-BPI Western-style chain catering industry, and was also selected into the trusted choice ranking of Guangzhou Western-style formal dining recommended list, which is a well-known mid-to-high-end steakhouse in the market.
The main dish of the restaurant is the same as the name of the store, that is, Wang Pin Formosa Steak. Wang Pin Formosa Plastics Steak was previously a famous dish for Wang Yongqing, chairman of Formosa Plastics Group, a well-known enterprise in Taiwan, China, to entertain VIPs, and was sought after by diners after facing the market. The most important feature of this steak is that it is only fully cooked and one type of doneness is available, which is controversial among steak lovers. But Formosa Steak caters to the tastes of Chinese in terms of seasoning and taste, and the brand has been able to expand rapidly because of this.
The official slogan of Wangpin Formosa Plastic Steak is "one beef is only for 6 customers", which may make many consumers lament the preciousness of its ingredients, but in fact, there are not many parts of a cow that can be used as steak. According to the Australian beef slaughtering industry segmentation standards, less than 20% of an Australian grain-fed cow weighing about 600 kg can be used as a steak. Therefore, this slogan of Wang Pin Formosa Steak only states a general fact about mid-to-high-end steakhouses.
The order of serving in the restaurant is in the form of Fine Dining, taking the signature dish Formosa Steak as an example, the official only selects the 6th to 8th pair of ribs of a cow, that is, Bone in Short Rib (bone-in beef short ribs), which is marinated for 48 hours with dozens of spices. Another signature dish, the boneless Formosa steak, has slightly more beef tendon and more chewy, but the characteristics of the meat are fresh and juicy and the aroma is retained. If you don't like fully cooked food, you can try the crispy grilled beef short ribs and truffle filet mignon, both of which can choose their degree of doneness, but the overall performance is lackluster due to the average quality of the steak itself.
Wang Pin Formosa Steak has only 3 branches in Chongqing, and each branch is doing hot business, which is really rare in Chongqing. The layout style of Wang Pin Restaurant is basically the same across the country, and the sense of grade is slightly insufficient. Since the restaurants are located in shopping malls, the shopping malls have a huge flow of people during holidays, and the restaurant environment will become noisy. At the same time, the speed of response of the waiters is significantly insufficient, which does not correspond to the 10% service fee.
