Yanji is also a well-known local cultural brand in China, and has settled in many cities. The predecessor of Yanjiyou was a community rental bookstore that was once opened all over Chengdu - Today Reading, which has now transformed into a very representative composite bookstore. The difference is that the former is larger than the latter, with a large bookstore of 3000-5000 square meters, while the latter is a small bookstore, with an area of 500-1000 square meters.
Nanjing Yanjiyou Today Reading is located in Wuyue Square in the new city, with the theme of "Late Night Study", and a lot of black is used in the layout of the ground, bookshelves, ceilings and other spaces to create a "late night" atmosphere. The bookstore has a collection of 25,000 books, most of which are in the humanities and social sciences, as well as in the arts and literature. There are not many sample books in the bookstore, and the golden book space at the entrance is recommended books and new arrivals, and the recommended books are integrated according to the top 50 best-selling books in the bookstore. Taking literary books as an example, bookstores are divided into Chinese literature and foreign literature according to the nationality of the author, the former is divided into three categories according to the timeline: classical literature, modern literature, and contemporary literature, and the latter is divided into Asian literature, British and American literature, European literature, and world literature according to the region. Clear and detailed classification can make up for the shortcomings caused by the lack of a book retrieval system to a certain extent, and facilitate readers to find books.
Today's Reading has a dedicated children's book area. The children's book section has a collection of nearly 5,000 books, including popular science books such as "World Dinosaur Map", "Children's Curiosity Encyclopedia" and "The Secret of the Movement of Everything", as well as children's literature classics such as "Charlotte's Web" and "The Wizard of Oz". Seats in the children's area are arranged according to the height of the child, and there is a parental reading area.
The reading area occupies 1/3 of the size of the entire bookstore, which can accommodate nearly 100 people to rest and read at the same time, but it needs to be consumed and seated. At the same time, the reading area undertakes the function of holding activities, and the offline activities of Yanjiyou Today's Reading are not carried out frequently, including movie sharing sessions, parent-child fun activities, etc., and there are not too many highlights in the content of the activities.
Looking at all Nanjing bookstores, the shortcomings of today's reading lie in the lack of distinctive characteristics, whether it is decoration design or book collection, bookstores all behave in a decent manner. In addition, the service level of the bookstore staff needs to be improved, and the staff are relatively cold towards customers and cannot solve the problems raised by customers in a timely manner.
