Founded in Zhuhai in 1998, Cherlife adopted a direct chain model in 2009 and has now opened nearly 200 stores in Beijing, Shanghai, Hangzhou and other places, mainly in shopping districts and high-end shopping malls. Because of its brand positioning and superior and convenient geographical location, Gulliffle is popular with many middle-aged women.
Guerlif's anti-aging care is divided into three sections: skin anti-aging, functional anti-aging and body anti-aging, and all products developed by Guilleve are used. Unlike other big-name beauty salons that have caused foreign high-end skin care brands, Carrief began to launch the skin care brand of the same name in 2009, and has since cooperated with Jinan University, CRB in Switzerland, Strand factory in France and other institutions to develop products. In the skin anti-aging package, the collagen firming series contains ingredients such as jellyfish, tripeptide, magnolia bark, lemon balm, etc., which are mainly used for repair, moisturizing and other care packages. Guilleve claims that the Green Caviar Timing range is infused with green caviar and avocado to brighten and firm the skin. In addition, the optical skin enhancement and small molecule microinjection series are in the field of medical cosmetology, so customers are requested to choose carefully and make sure that the beauty salon and physician have the relevant qualifications before use.
Functional care mainly uses massage, hot compresses, and the application of plant essential oils to soothe muscles and relieve stress, which is no different from the body care of most beauty salons. Body anti-aging is mainly based on shaping and fat reduction, and more equipment is used for care, including RF multi-pole radio frequency energy meter, TB energy clothing, Japanese magnetic rod and lipid shock instrument. According to Clariff, the lipometer can break up stubborn fat and soften hard adipose tissue. However, fat is only consumed when it provides energy, and vibrations do not cause it to change its shape. Liposuction in hospitals is to destroy fat cells through ultrasound and then extract them, patients often have blood congestion after surgery, this kind of fat digestion is not consistent with the principle claimed by the lipometer, and scientific research has not found that the lipopometer has a significant effect on weight loss.
All of Carrieve's stores are directly operated stores, and the decoration style, service process, and beauty items are basically the same. Carlief has set up a total of 5 branches in Hangzhou, distributed in the core business district, the store is clean and spacious, for the Chinese elegant style, the treatment room is divided into single and double rooms, with wardrobes, showers, sinks, dressers, etc., wooden combs, hairpins, cotton pads, cotton swabs and other small items are also readily available, the environment is good. The front desk of Longfor Tianjie store is separated from the nursing area by an invisible door, which is more private. The overall service attitude of Carrief is good, but some branches have sales promotions, and some store staff will exaggerate customers' skin and body problems, which annoys customers.
