Chen Ji Shunhe has a good reputation in Guangdong, and he won the first place in Guangzhou beef hot pot in the choice of trust. However, attentive diners can find that the LOGO of Chen Ji Shunhe in Shanghai is a little different from that in Guangzhou, and the difference between the cartoon cow head makes some veteran diners puzzled. The copywriting of the "Threesome Bone King" in the store continues to deepen this feeling. According to the clerk, "Chen Jishun and Beef Shop" is a brand of Shanghai Sanrenxing, which is operated independently by Sanrenxing, not a franchise relationship, which is very different from the well-known Chen Jishun and originated in Shantou.
In 2015, it officially landed in Shanghai and received popular among consumers, and opened more than 10 branches in Shanghai, Suzhou and Chengdu provinces and cities in just half a year. It once set a grand occasion of more than 1,000 people queuing up on the opening day.
Chen Jishun Wagyu Beef Shop has 4 stores in Shanghai, and its popularity is not weak. Thanks to the three-person catering company that has been in business for more than ten years, Chen Jishun and Beef Restaurant, which was established in 2016, has developed smoothly, and problems such as the supply chain have been solved. Two batches of fresh yellow beef arrive every day, at 10 a.m. and 4:30 p.m. It is worth noting that Chen Kee Shun and the beef restaurant are sometimes still open at 2 o'clock at night, but the quality of the beef at this time is not good, so it is recommended that diners step on time to enter the restaurant and enjoy the "original taste" of beef.
The Zhejiang South Road store is the most popular among the four branches, and the production is also the most stable. The store has three floors, the first and second floors are the lobby area, and the third floor is the box area. The meat cutter dissects the beef on the first floor, and the knife work is futile. The thickness of all types of beef is uniform, and the size is basically the same, but sometimes there is a large area of beef sticking, which greatly affects the user experience. There are many small ingredients, and diners can mix them according to their preferences, among which the sa cha sauce performs better, and the sweet and non-greasy taste is unforgettable.
Different from the beef bone soup of Chen Ji Shunhe in Guangzhou, the Shunhe clear soup pot of Chen Ji Shunhe beef shop has some beef balls and beef brisket meat that can be eaten, showing a kind side. Before the diners open the shabu, a bowl of clear soup is spooned and a little celery is added, and a sense of ritual arises.
The platter of Tan Kee Shun and the beef shop is quite sincere, and there are even flowers on the side. As long as you come over at mealtime, the quality of the beef is enough to satisfy most diners. In comparison, the beef balls in the store are relatively average, and there are even cases where the taste is salty.
The waiter is not very proactive, but he is responsive to the diners. The private rooms on the third floor do not have any indicators such as minimum consumption and service charge, but the environment does not have any advantages compared to the hall.