If you don't pursue the top * big brand, the convenient and cost-effective coconut island shape will be your best choice.

Founded in Wuhan in 1992, Coconut Island is one of the largest hair and beauty brands in China, with more than 300 stores across the country, covering major large and medium-sized cities in China, such as Beijing, Shanghai and Shenzhen.

At present, the brand has 15 stores in Shenzhen, most of which are located along the street, close to various shopping areas and residential areas. Cheap and high-quality service is the foundation of Coconut Island, only about 60 yuan can enjoy the in-store washing, cutting and blowing style, the main Shiseido perming and dyeing project can be as low as 400 yuan. In addition, the layout along the street of the store also facilitates many customers to come to the door at any time, eliminating the worry of shuttling through the shopping district. The decoration of each store is simple and decent, the pattern is distinct, and the rest, haircut, and shampoo areas are independent of each other, and there are also independent box areas, so that the privacy of the service is also guaranteed. In addition, cotton swabs, facial towels and drinking water are also provided in a timely manner after customers finish washing their hair, and there is a special person to guide them, and the service is complete.

Due to the low cost of service, the quality of hairstylists is a major shortcoming of Coconut Island, only some branch managers and directors have long experience in the industry and expatriate study experience, and the source of ordinary hairstylists is not verified, and the quality of hairdressing is uneven. However, the hairdressing preparations used in the store are all well-known brands in the domestic hairdressing field such as Luxinlan and Fairing, and the quality of styling is still guaranteed to a certain extent, which is more than enough for customers who pursue efficiency. What is criticized is that the store promotion is a little too strong, and the hairstylist will forcibly promote the in-store membership program and related products at the checkout, which seriously affects the customer service experience. In addition, there are frequent queues at stores at night and on holidays, and it is necessary to wait in line for service.

The brand has a large number of group buying programs on relevant online platforms, and customers are advised to purchase and book a hair time in advance. In addition, the opening fee of the store membership project is 500 yuan, and you can enjoy a 5% discount on the washing, cutting and blowing project and the preferential price of the hot and dyeing project after processing, which is more cost-effective. Due to the large number of brand stores, the recommended stores on the list only capture some high-quality branches, and customers can choose the nearest branch to seek services according to the navigation.