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List of product brands > Personal care > Shaving supplies > Aftershave > Aftershave brand rankings Updated: 2025-02-21

2025 aftershave brand ranking

【2025 aftershave brand ranking】Relying on the big data of the whole network, the aftershave water brands are selected according to the brand awareness, brand strength, word-of-mouth evaluation and sales popularity of aftershave (in no particular order): Biotherm, LAB SERIES, CLINIQUE, Dior, PRORASO, DHC, uno, Nivea, Adidas, gf Gough, Gillette, If you are looking for what brand of aftershave is good? This list of Sugosui brands is for your reference only.

  • TOP.1 Biotherm

    Biotherm France

    Recommended models: Men's Comfort After Shave, Hot Spring After Shave Lotion, Purifying Toner L'Oréal, the world's largest cosmetics group, owns many well-known brands, and Biotherm is one of them. In the skincare category, Biotherm has been among the top three in Europe in terms of sales for many years. In 1985, Biotherm launched a breakthrough men's skincare product and is now one of the world's largest selling and most comprehensive men's skincare brands. Shaving is a daily habit for many men, and after using manual shaving, small wounds are likely to appear, and the shaving area may also be red, swollen and inflamed. Aftershave is a product used to calm and astringent the skin, and some high-end aftershave also have the function of cologne, which can leave a fragrance for a short time. Biotherm aftershave is popular for its fresh and pleasant aroma and is also very effective. Biotherm's aftershave products are available in two types: Men's Comfort Aftershave Lotion and Hot Spring Aftershave Lotion. Men's Aftershave is somewhere between water and gel because it contains alcohol, which can cause a stinging sensation on the face for a few seconds. In recent years, alcohol has become quite popular in the skincare industry.

    1
    Score
    88
    popularity
    8164
  • TOP.2 LAB SERIES 朗仕

    LAB SERIES 朗仕 United States

    Recommended models: After Shave Soothing Lotion, 3-in-1 After Shave Gel Langshi is the world's first independent men's care brand and the only men's cosmetics brand owned by Estée Lauder. The Estee Lauder Group, which has RD centers in more than 30 countries and regions, has also invested heavily in the research and development of new products, and its R&D expenditure reached US$190 million in 2016 alone, accounting for 1.7% of sales that year. With anti-aging and repair technology as its main technical advantage, Langshi has more than 100 patented technologies in the United States. Since entering the Chinese market in 1999, Langshi has accumulated a certain popularity and reputation by opening exclusive counters at Sephora offline, and currently has physical counters in 60 cities across the country. Langshi has designed a complete range of care products: cleansing, shaving, repairing, hair and body care products. Unlike Biotherm, Langshi's products have a lighter taste, basically no fragrance, and do not contain alcohol, which is more suitable for sensitive skin and dry skin. There are two types of aftershave products, namely aftershave cream and aftershave gel. Creamy, gel-like aftershave...

    2
    Score
    86
    popularity
    18837
  • TOP.3 CLINIQUE CLINIQUE

    CLINIQUE CLINIQUE United States

    Recommended models: After Shave Soothing Lotion, Men's Pleasure After Shave Water Also belonging to the Estee Lauder Group, Clinique is more well-known than Langshi. Founded in 1968 in New York, USA, Clinique was created by Estée Lauder recruiting physicians and was the first brand created by dermatologists. Clinique places a strong emphasis on R&D and has many creative initiatives, including launching the first product with SPF, the first sunscreen product with a physical sunscreen ingredient, the first product with salicylic acid, etc. Clinique also takes the safety of its products very seriously, claiming that all skin care and makeup products except fragrance are 100% fragrance-free, and each product undergoes rigorous skin allergy testing before being launched. Clinique partnered with Allergan, a manufacturer of botulinum toxin, to form the Clinique Medical product line, which provides hospitals with pre- and post-operative skin care products for symptoms such as redness, swelling and burning. Clinique Aftershave Lotion is not as powerful as the Medical range, but it still provides excellent soothing treatments. It is rich in ingredients, mainly aloe vera leaf juice and apple extract to provide antibacterial and anti-inflammatory effects. Aftershave water does not contain fragrances and other easy to cause...

    3
    Score
    84
    popularity
    11666
  • TOP.4 Dior

    Dior France

    Recommended models: Rebellious Men's After Shave, Rebellious Men's After Shave, Wilderness Men's After Shave Dior Men's Skin Care Series products are jointly created by Dior Beauty Research Center and Harvard Medical School, inheriting Dior's achievements in the field of perfumery. The smell of several Dior aftershaves is different, but the ingredients are basically the same. Aftershave water has a high alcohol content and also contains menthol oxypropylene glycol, which is cool and stinging when it is first applied to the face. The main active ingredients are vitamin E and bisabolol. Vitamin E can help wounds heal and prevent scarring; Bisabolol has excellent permeability, anti-inflammatory and antibacterial effects, and can play a certain role in preventing acne and repairing the skin when applied to the skin after shaving. It is worth mentioning that the content of skin care ingredients is not necessarily high, such as bisabolol has the optimal concentration, and exceeding this concentration will reduce the effect. In order to create a pleasant scent, Dior aftershave eau de parfum is used in slightly higher quantities than regular skincare products. Spices are one of the main killers of skin allergies.

    4
    Score
    81
    popularity
    20477
  • TOP.5 PRORASO

    PRORASO Italy

    Recommended models: Eucalyptus Mint Aftershave, Sandalwood Shea Aftershave, Aloe Vera Vitamin E Proraso is a shaving brand born in Italy, which has a history of more than 100 years and is very popular in the United States. Proraso sells a wide range of pre- and aftershave products, and as a dedicated shaving brand, its aftershave lotion is a bit more extensive than other skincare brands, with two aftershave lotions and three aftershave lotions. Proraso aftershave products are positioned closer to Dior, in addition to care, they also have a fragrance function, a fresh taste with a finish, which contains allergenic fragrances such as citral, linalool, etc. Peppermint Eucalyptus Aftershave Water is Proraso's most popular product, which is cool on the face and suitable for spring and summer. It contains North American witch hazel extract, which has strong antioxidant and astringent properties to relieve minor skin irritation and tighten pores. Witch hazel itself has a slight anti-acne effect, and the combined action of eucalyptus globulus leaf extract enhances the acne effect. Another type of sandalwood shea butter aftershave water has better moisturizing properties and is recommended for dry skin. Prora...

    5
    Score
    77
    popularity
    18032
  • TOP.6 DHC

    DHC Japan

    Recommended model: Aftershave Repair Liquid DHC was the first brand to establish a form of e-mail, and started its cosmetics business in 1983, specializing in cosmetics, skin care products, and nutritional supplements, all of which are sold by e-mail, and is still the No. 1 cosmetic brand in Japan. DHC has two aftershave products, among which the aftershave repair solution has a relatively low alcohol concentration, and a variety of safe moisturizers such as glycerin and sodium PCA are added, which has good mildness. The hydrating benefits of general skincare products are often exaggerated, and the skin can't absorb most of the nutrients from the outside, but moisturizing does. Glycerin and sodium PCA are hygroscopic moisturizing ingredients that adsorb water molecules in the air and keep the stratum corneum they cover moist. In addition, sodium PCA is also a natural moisturizing ingredient in the skin, which can strengthen keratin and strengthen the skin's own moisturizing ability. In addition to moisturizing, DHC aftershave repair solution also has a certain anti-irritation ability, among which dimethyl glycyrrhizinate plays a role in reducing inflammation and redness, which can effectively prevent sensitive inflammation when the skin is irritated. In terms of price, the aftershave repair lotion...

    6
    Score
    75
    popularity
    12639
  • TOP.7 a 吾诺

    a 吾诺 Japan

    Recommended models: 3-in-1 Conditioning Liquid (Moisturizing), 3-in-1 Conditioning Liquid (Refreshing) Uno is a men's personal care brand under Shiseido, which entered China as early as 2001, and its product strength is not inferior, but due to confusion in brand positioning, business philosophy and other reasons, it failed to make a name for itself and gradually withdrew from the Chinese market. In Japan, Uno is still quite popular, and it was popular until the product was out of stock. The Uno aftershave product is called 3-in-1 Conditioning Liquid, and there are three types of the entire series, all of which are emulsion textures, with a slight citrus smell, and the texture is moist but not oily. The packaging is pressure pump type, which is easy to use. The 3-in-1 toner can be used all over the face, eliminating the need for additional lotions and toners, which is a good news for lazy people. The price of the product is also very close to the people, and the price of 160ml is about 65 yuan, which is the most cost-effective aftershave product on the market. The main active ingredient of the 3-in-1 conditioning solution is dipotassium glycyrrhizinate, which is anti-inflammatory and anti-allergic, and has some oil-controlling effects. The three products in the collection are moisturizing, refreshing and gentle. The moisturizing version is suitable for moderately dry skin, and it is added with hyaluronic acid and amino acid complex, which are difficult to ...

    7
    Score
    73
    popularity
    12155
  • TOP.8 Nivea

    Nivea Germany

    Recommended models: Men's After Shave Body Lotion, Men's Shu'an Ice Cool Moisturizing Lotion, Men's Shu'an Ice Cool Moisturizing Water The history of Nivea in China can be traced back to 1930, when Nivea moisturizer was available in pharmacies and department stores in Shanghai, Guangzhou and other places, and it was all the rage. Nivea returned to China in 1994 and is now second only to L'Oréal Men's market share in the domestic men's personal care market. Nivea's aftershave products are alcohol-free and mild, but have a strong fragrance. The product specifications are all 100ml, among which the price of men's aftershave lotion is the most affordable, less than 50 yuan can be purchased. Men's After Shave Body Lotion and Comfort Ice Cool Moisturizer are both emulsion textures, light and moisturizing. In terms of use, Shu'an Ice Cool Moisturizing Lotion adds menthol oxypropylene glycol, which is slightly cool. In terms of efficacy, Shu'an Ice Cool Moisturizer adds a calming and anti-inflammatory effect through bisabolol, which is superior to aftershave lotion. Its price is also higher, selling for 120 yuan. Interestingly, these two lotions have also been popular with some girls recently, and they are used as primers to slightly enhance the wear of makeup...

    8
    Score
    71
    popularity
    10585
  • TOP.9 Adidas

    Adidas Germany

    Recommended models: Freezing Point Men's Aftershave, Passion Men's Aftershave Adidas Personal Care products are processed and operated by Coty Group. At present, Adidas has become one of the top five brands in the European personal care products market. Adidas Care entered China very early, but the response was mediocre, for which it also changed agents several times, and in 2017, Longrich took over as the fifth agent of Adidas in China. Although the sales volume is not outstanding, Adidas' men's skincare products have an outstanding reputation, ranking second in the customer satisfaction index of men's skincare brands in 2017, second only to L'Oréal. Adidas continues its brand tonality, and also focuses on sports men in terms of care, and the products are more refreshing. Skincare depends on your skin type, even if you don't exercise regularly. There are two types of Adidas aftershaves, the Frozen Men's Aftershave has a citrus flavor, and the Passion Men's Aftershave has a stronger minty flavor. There is not much difference in the composition of the two aftershaves, with a high alcohol content and a noticeable tingling sensation on the upper face. The active ingredient in the product, in addition to alcohol, is the main...

    9
    Score
    68
    popularity
    7332
  • TOP.10 G.F. Gough

    G.F. Gough Shanghai

    Recommended model: Shushuang After Shave Shanghai Jahwa is a leading personal care company in China, and familiar names such as Liushen and Mejiajing are its brands. Born in 1992, Gough is also affiliated to Shanghai Jahwa, and has carved out of a number of international skincare brands and occupied a place in the field of men's skincare in China. In offline channels, in 2018, Gough's cleansers and creams accounted for 5% and 6.7% of the market share, respectively; Online, Gough has become the sales champion of beauty products on Tmall Double 11 for two consecutive years. Gaofu's products cover four major areas: skin care, hair care, perfume, and body care, mainly for men aged 19-35. In fact, regardless of gender or age, it is important to choose the one that suits your skin type. Gough currently only has one refreshing aftershave lotion, which has a refreshing texture and can be used on most skin types. Refreshing aftershave water has a high alcohol content, and the addition of dipotassium glycyrrhizinate increases anti-inflammatory and anti-allergenic properties. Propylene glycol contained in aftershave water is a common chemical solvent that is mainly used to help other ingredients spread and penetrate evenly, and has weak moisturizing properties. Propylene glycol is a US FDA approved safe cosmetic...

    10
    Score
    64
    popularity
    11147
  • TOP.11 Gillette Gillette

    Gillette Gillette United States

    Recommended models: Refreshing aftershave cologne, sensitive skin lotion Gillette's reputation in the field of shaving is thunderous. As early as 1917, Gillette had sold 120 million blades, and in 1968 it sold a record 111 billion blades. Today, Gillette is still a first-class razor brand, with a market share of 90% in the United States and more than 70% in the global market. In addition to razors, Gillette also sells ancillary products including shaving foam and aftershave at low prices. There are three types of Gillette's aftershave products, each with different textures. Among them, the refreshing aftershave cologne has the function of cologne, the fragrance is relatively strong, and there is a stinging sensation when used. It should be noted that the bottle of aftershave water has a large opening, which is easy to pour more and cause waste when poured. The aftershave gel and sensitive skin lotion are two products that reduce the alcohol concentration and feel softer to use. The main active ingredient of aftershave gel includes D5, a type of silicone oil that lubricates the skin and improves skin feel, but cannot be absorbed by the skin. D5 is widely used and harmless to humans, but it is difficult to degrade.

    11
    Score
    62
    popularity
    18790
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Ranking of popular aftershave brands

  • 1 20477 Dior

    Dior

    Recommended models: Rebellious Men's After Shave, Rebellious Men's After Shave, Wilderness Men's After Shave Dior Men's Skincare Series products are jointly created by Dior Beauty Research Center and Harvard Medical School, inheriting Dior's achievements in the field of perfumery, although the care effect is not as professional

  • 2 18837 LAB SERIES 朗仕

    LAB SERIES 朗仕

    Recommended models: After Shave Soothing Lotion, 3-in-1 After Shave Gel Langshi is the world's first independent men's care brand and the only men's cosmetics brand owned by Estée Lauder. Landz has RD centers in more than 30 countries and regions, as well as the Estée Lauder Group, which is part of the Estée Lauder Group

  • 3 18790 Gillette Gillette

    Gillette Gillette

    Recommended models: Refreshing aftershave cologne, sensitive skin lotion Gillette's reputation in the field of shaving is thunderous. As early as 1917, Gillette had sold 120 million blades, and in 1968 it sold a record 111 billion blades. Today, Gillette is still one

  • 4 18032 PRORASO

    PRORASO

    Recommended models: Eucalyptus Mint Aftershave, Sandalwood Shea Aftershave, Aftershave Milk (Aloe Vera Vitamin E) Proraso is a shaving product brand born in Italy, which has a history of more than 100 years and is very popular in the United States

  • 5 12639 DHC

    DHC

    Recommended model: Aftershave Repair Liquid DHC was the first brand to establish a form of e-mail, and started the cosmetics business in 1983, specializing in cosmetics, skin care products, and nutritional supplements, all of which are sold by e-mail, and are still sold by e-mail in Japan

  • 6 12155 a 吾诺

    a 吾诺

    Recommended models: 3-in-1 Conditioning Liquid (Moisturizing), 3-in-1 Conditioning Liquid (Refreshing) Uno is a male personal care brand owned by Shiseido, which entered China as early as 2001, and its product strength is not inferior, but due to confusion in brand positioning, business philosophy and other reasons, it is not

  • 7 11666 CLINIQUE CLINIQUE

    CLINIQUE CLINIQUE

    Recommended models: After Shave Soothing Lotion, Men's Pleasure After Shave Water Also belonging to the Estee Lauder Group, Clinique is more well-known than Langshi. Founded in 1968 in New York, USA, Clinique was created by Estee Lauder recruiting physicians and was the first to be created by dermatologists

  • 8 11147 G.F. Gough

    G.F. Gough

    Recommended model: Shushuang After Shave Shanghai Jahwa is a leading personal care company in China, and familiar names such as Liushen and Mejiajing are its brands. Gaofu is also affiliated with Shanghai Jahwa, which was born in 1992 and has fought its way out of the encirclement of many international skincare brands in China

  • 9 10585 Nivea

    Nivea

    Recommended models: Men's After Shave Body Lotion, Men's Shu'an Ice Cool Moisturizing Lotion, Men's Shu'an Ice Cool Moisturizing Water The history of Nivea in China can be traced back to 1930, when Nivea moisturizer was available in pharmacies and department stores in Shanghai, Guangzhou and other places, and it was all the rage.

  • 10 8164 Biotherm

    Biotherm

    Recommended models: Men's Comfort After Shave, Hot Spring After Shave Lotion, Purifying Toner L'Oréal, the world's largest cosmetics group, owns many well-known brands, and Biotherm is one of them. In the skincare category, Biotherm has been selling in Europe for many years

  • 11 7332 Adidas

    Adidas

    Recommended models: Freezing Point Men's Aftershave, Passion Men's Aftershave Adidas Personal Care products are processed and operated by Coty Group. At present, Adidas has become one of the top five brands in the European personal care products market. Adidas Care enters China

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