Mentholatum is the most well-known lipstick brand among Chinese consumers, for Chinese consumers, Mentholatum is more like a Japanese brand, with a strong Japanese drug color, but its origin is actually in the United States, only in 1988 after it was acquired by the Japanese Rodun to become a Japanese brand, so that many people still think that Mentholatum is an American company.
Mentholatum is divided into two major segments, the United States and Asia, the product lines of these two regions do not coincide, which is equivalent to two independent companies, Rohto is only directly responsible for the Asian business, and the anti-itch products also belong to the Asian sector.
Mentholatum has always given the impression of "only selling lipstick", but in fact, its daily chemical product line is very complete, even anti-itch products are involved, and Mentholatum is inseparable from anti-itch products, and the "Mentholatum Mint Balm" with peppermint oil and petroleum jelly (glycerin) as the main ingredients launched in 1894 is still sold today and is extremely popular. However, although it is under the banner of anti-itching, its active ingredients are camphor and menthol, which are similar to ordinary wind oil essence, which can only play a temporary paralyzing role and do not have the real anti-itching effect.
Among Mentholatum's products, the AD series is truly pharmacological and antipruritic, which is known for its robust production, high anti-itching efficiency, clear ingredients, smooth texture, and can quickly relieve symptoms of itching caused by all kinds of rashes, mosquito bites and dryness, and has excellent moisturizing properties, and other indicators are excellent.
The AD series is similar to Wubi Di, divided into Japanese version and Hong Kong and Taiwan version, the price is almost the same, between 100-150 yuan, the main active ingredients of both are clomitron and diphenhydramine, these two ingredients are also the active ingredients of Anfukang (compound clomitron cream). Clomitron is an effective OTC drug used to treat neurodermatitis, pruritus, insect bites, urticaria, eczema, etc., but it may cause contact dermatitis and allergic reactions, and should not be used by children under 2 years of age.
However, in terms of other ingredients, there is still a difference between the Japanese version and the Hong Kong and Taiwan version, the Japanese version is based on the Hong Kong and Taiwan version, and there is more local anesthetic lidocaine (Lidocaine), which has stronger effect on itching and swelling, in addition to ointment, there are two dosage forms of lotion and spray, and there are more 90g bottles to choose from. The Hong Kong and Taiwan version adds urea, PCA-Na, vitamin E and squalane as moisturizing ingredients to make the skin feel more delicate and soft, and there are only two specifications of 50g and 145g.
