Recommended series: No size series
Founded in 2016, Ubras is an underwear brand under Biyue (Beijing) Technology Co., Ltd., the founder of Concon has worked in a large underwear brand group in the industry and has more than 10 years of management experience. Ubras starts with fabrics and design processes to meet the needs of consumers in terms of comfort. In 2020, in "Tmall 618", its sales volume won the first place in the bra category, and its strength should not be underestimated.
The brand's main theme is "not the first bra to take off after work", focusing on comfort when wearing, so Ubras's products are mainly bras without underwires, and the style is characterized by wide straps and vests. In addition, it also abandons the traditional cup and bottom circumference size, but a size system based on height and weight, which is divided into S, M, L and other sizes, lowering the threshold for purchase decisions.
Ubras has a total of six collections, with the sizeless series being the best-seller. The series uses a new one-piece vest structure, and the transverse stretch of the fabric is strong, which can meet the needs of different figures of 90-130 pounds. The inside of the cup is a 5mm patented teardrop-shaped mold cup, which is naturally rounded when worn on the chest. The whole underwear is cut without traces of embarrassment. The unit price of the bra is between 100-200 yuan, which matches the quality of workmanship and is cost-effective.