In recent years, with the crazy development of the Internet, people's lives are full of all kinds of information, and simplicity and comfort have become an important criterion for many young people to choose furniture. The natural simplicity of Squeak just caters to this demand, and its design highlights humanization, but also elegant and fashionable, and quickly becomes a favorite furniture brand for many young people.
Squeak is good at integrating small fresh colors into the simple design, neutralizing the texture of too "cold", and forming a simple and interesting design style. Blue, red, pink, yellow, gray, these colors that make people feel like they love life and are lively and jumpy, are all "frequent customers" in Squeak products.
At present, Squeak has opened 6 brand life halls in Shanghai, Beijing, Hangzhou and Fuzhou, and the large-scale standardized furniture brands that we want to create are different, Squeak is more inclined to innovation and attempt, each physical store is a different style, for consumers who like to experience interesting furniture stores, Squeak Life Hall is worth seeing.
Shanghai Squeak Life Museum is the earliest store of Squeak, boldly using a pink metal mesh corridor and using mirror effects to create an endless image, becoming a favorite check-in mecca for many young people. The store is inspired by Squeak's pink macaron sofas, a way to share the brand's intent through the physical store, making Squeak's lively design more perceptible to consumers.
Inspired by the "sleeve brushing" form in traditional opera, the wide armrests resemble the sleeves of ancient Hanfu clothes, with smooth lines and full contours, and a design that conforms to the human scale to make it quite comfortable. Interestingly, the chair also looks like a Lei Feng hat at some angles, which the designers call "oriental humor".
Squeak's products are mainly aimed at the space and functional needs of small and medium-sized apartments, with moderate size and strong mobility, and the price of the products is mostly between 260-3000 yuan, which is very suitable for young people who pursue the interest of life.