Chrysanthemum is the most mainstream chrysanthemum tea raw material on the market, and the fetal chrysanthemum is the unopened flower bud of chrysanthemum, which is usually picked in the first batch at the end of October, and is the highest quality chrysanthemum. Although Hangzhou white chrysanthemum is named after "Hangzhou", its core production area has always been Tongxiang City, and it has been planted for more than 300 years, and the "300-year-old fragrance" brand comes from this. Xinhe Health Products Co., Ltd. was formerly known as Tongxiang Import and Export Company Xinxing Refined Hang Bai Ju Factory, at that time Hang Bai Ju was only a product for the medicinal material market, after 2000, Hang Bai Ju began to drink and health care market. Up to now, Xinhe has 35,000 square meters of standardized workshops, five 500-ton cold storages, more than 70% of which are exported to Southeast Asia, Japan, South Korea, Europe and the United States and other markets, accounting for more than 50% of the domestic export volume of Hangzhou chrysanthemum, and has been rated as the backbone agricultural leading enterprise in Zhejiang Province and agricultural science and technology enterprises in Zhejiang Province, and its chairman Cao Jianqing is the president of Tongxiang Hangzhou Chrysanthemum Industry Association.
 
Generally speaking, Hangzhou chrysanthemum is picked from November 5th to November 25th, and its traditional processing methods are mainly steaming and exposure, but the autumn drying conditions are relatively poor, compared with tea, the water content of the flower head and petals of Hangzhou chrysanthemum is different, and it is easy to dry unevenly, which restricts the yield and quality of Hangzhou chrysanthemum for a long time. The modern process of Hangzhou Baiju uses steam finishing and microwave airflow drying technology to solve this problem industrially.
 
At present, Xinhe has five microwave sterilization airflow drying lines and four sets of airflow drying systems. In addition, through cooperation with farmers, Xinhe has established a production base of about 18,000 acres of Hangzhou Baiju. In 2016, the annual output of Tongxiang Hangbai chrysanthemum was about 3,000 tons, of which two-thirds came from Tongxiang Xinhe Health Products Co., Ltd.
 
"Three hundred years of fragrance" mainly produces fetal chrysanthemum, that is, the head of Hangzhou white chrysanthemum, the flowers are not fully opened, its petals are complete and thick, the petals are jade white, the stamens are dark yellow, the color is uniform, the soup color is clear, light yellow and bright, there is a fragrance, the taste is sweet and slightly bitter, "three hundred years of fragrance" positioning is slightly higher, among which the more expensive 50 grams of canned royal fetal chrysanthemum, the price is 48 yuan, and most of them are on the market in gift packaging. In addition, Xinhe also registered more popular brands such as "Shengfude" and "A Niu", among which "A Niu" is more common, and its products are still mainly fetal chrysanthemums, with a price of less than 300 yuan per catty, and the weight of a single product packaging is basically not more than 100 grams, and the price of a single product is not high, 30 yuan can be started, which is a more affordable choice in daily leisure drinks.