Lux was one of the first international brands to enter the Chinese market, and in China in the twenties of the last century, fashionable people would choose it. Hyundai Lux, like Dove, belongs to Unilever and has repeatedly topped the sales championship of open-shelf cleaning and care products. Its bath products focus on fragrance and skin beautification properties, and its brand image positioning is more mature than that of Dove.
 
As the main concept of Lux shower gel, fragrance spares no effort to introduce new fragrances, and the richness of fragrance is also at the forefront of the industry. The essential oil fragrance series has the largest number of styles, mainly floral notes, and the fragrance is charming and aggressive, suitable for women who like rich fragrances. The luxury fragrance series is also rich and rich, with more distinct layers and longer lasting fragrance time, including Eternal Romance, Eternal Fragrance and Eternal Affection, with the fragrances of Rose Ambergris, Rose Blackberry and Iris Amber.
 
The newly launched botanical fragrance series is unique and fresh with salon-grade fragrances, including honeysuckle and orange blossom, freesia and tea tree, fig and geranium, bird of paradise and rose seed fragrance, which correspond to the effects of luster and nourishment, turbidity and purification, balance and soothing, moisturizing and rejuvenating, and cooperate with artists to draw the packaging, which is very aesthetically pleasing, bringing the double enjoyment of sight and smell.
 
Lux Shower Gel also has two basic series, toning and delicate, the toning series focuses on a cool and refreshing skin feel, suitable for oily skin or summer use. The Skincare range is gentler and moisturizing, making it suitable for dry skin or in autumn and winter. These shower gels are made with SLES and zwitterionic surfactants, which provide a rich lather while balancing the feeling of dryness, but of course still have some irritation, so it is recommended to rinse off for sensitive skin after use. In addition, the body soap also contains moisturizing essential oil ingredients such as apricot kernel oil and grape seed oil, which has a high moisturizing durability and enhances the retention ability of the fragrance.
 
The price of a bottle of 550g of luxury fragrance and plant fragrance series is about 40 yuan, the price of 500g of essential oil fragrance series, toning and delicate skin series is not more than 35 yuan, and the large capacity of 720g is only about 38 yuan, which can be regarded as a cheap bowl and is very durable.