Since the launch of Japan's first wide-bore screw cap baby bottle, Pigeon still occupies 70% of the Japanese baby bottle market, and related supporting products are also constantly improving, and the sales in China have accounted for more than 30% of the total revenue, which is close to the Japanese domestic market. In addition to baby bottles, Pigeon's pacifiers, sterilizers and other products have attracted the most attention in China's maternal and infant field.
 
Pigeon's bottle warmer has won the Good Design Award in Japan, and the appearance is more textured, and the knob has a backlight, so it is easy to find the machine without turning on the light when feeding at night. However, the practicability of the Pigeon bottle warmer is general, its function is not much different from the general bottle warmer, it is also three gears of heat preservation, supplementary food and quick heating, but the heat preservation gear makes the water heat to about 37 °C will stop working, and the water temperature will be started again when the water temperature drops, the warming speed is slow, if it is recommended to use the heat preservation file to warm and refrigerate the milk according to the instructions, it will take at least half an hour, and the efficiency is low. Compared with the small white bear bottle warmer with the same function, the price of 189 yuan is high.