As early as 1949, Pigeon introduced Japan's first wide-bore screw cap baby bottle, and today Pigeon baby bottles still account for nearly 70% of the Japanese market. Pigeon focuses on serving babies and their mothers from 0 to 18 months, with highly targeted products, and its popularity and sales strength in the Chinese market should not be underestimated, with its sales in the Chinese market accounting for nearly one-third of its total revenue, and ranking first in the attention of sub-categories such as hip cream and sterilizer.
 
In terms of bottle sterilizers, Pigeon currently only has an electronic steam sterilizer, and the RA11 won the 2017 Good Design Award in Japan. Different from European and American brand sterilizers, RA11 has a drying function, and the air inlet is equipped with filter cotton to avoid secondary pollution caused by drying, but the air duct may also breed bacteria after long-term use, so pay attention to cleaning in actual use. RA11 with added drying function is priced higher, close to 700 yuan, but this model does not come with an accessory basket, and small objects such as pacifiers can be placed on the included bracket if they want to be sterilized with the feeding bottle, which is not as convenient as the accessory basket.
 
Pigeon also launched the main lightweight RA10, the whole machine is small, only can accommodate 2 240mL wide diameter baby bottles, although the portability is difficult to compare with the microwave steam sterilization bag, but compared with the same type of electronic steam sterilizer, it is easy to carry, and does not take up space, more suitable for families with compact space. In addition, RA10 also comes with a raised accessory basket, which can be used separately with the heating base, which is more flexible and easy to use, and the price is 288 yuan.